Analytics Manager

Reporting to our Analytics Director, you will work with an amazing team of passionate data experts and will be responsible for designing and deploying data collection strategies, documenting implementation plans and guidelines, setting up advanced tagging solutions through custom scripts and tag management tools while ensuring data cleanliness and reliability.We're looking for a technically minded problem solver with proven experience in Google Analytics and Google Tag Manager.You'll join our Analytics team, working closely with marketing and data specialists to support a portfolio of clients. Your role will focus on data strategy, measurement implementation, and optimizing marketing channels and user journeys. You'll help clients advance their data maturity and deliver actionable insights that drive performance.Your primary responsibilities will include:Be a passionate subject matter expert on digital measurement and analysis (inc. web analytics, app tracking, audience strategy) and possess a strong understanding of the digital ecosystem, particularly Google Marketing Platform and associated technologies.Help the team identify opportunities and propose solutions to help advance our clients' digital maturity.Present to our internal teams and to clients on projects, initiatives or technology updates/use cases.Provide support for more junior members of the team, ensuring they are progressively able to take on more complex tasks.Using Google Analytics to discover insights or for reporting requirementsInvestigating Google Analytics & Tagging issues.Creating and delivering tracking plans and implementation guidesConfiguring and setting up Analytics & Marketing tags with Google Tag ManagerImplementing tracking solutions, primarily for Google Analytics through Google Tag Manager or other platforms like Segment, TealiumTesting and validating tracking implementationsDesigning reporting dashboards with Looker StudioRunning client measurement workshops or training sessionsConsult with client's development teams on the tracking solutionsWork closely with Senior Managers and Directors to improve processes and frameworks