Company Overview
Bitchin’ Sauce is one of the fastest-growing food brands in the United States. The brand has exploded onto the consciousness of taste-forward consumers because of a remarkably healthy and shockingly tasty product that people cannot stop dipping, spreading, and smothering on their favorite foods. Bitchin’ Sauce is made from raw, California almonds and is Gluten-Free, Vegan, Kosher, Project Non-GMO Certified, and is totally Bitchin’. First introduced in the San Diego farmers markets, Bitchin' Sauce has single-handedly pioneered the nut-based dip category and is transforming eating. The company has grown from a small ragtag crew in the farmer’s markets to over 80 employees with distribution to over 7,500 major retailers nationwide. Our award-winning dips are available in healthy grocers and in major retailers such as Whole Foods Market, Sprouts, Costco, Safeway/Vons, and Target. The Bitchin' Team is made up of a bunch of scrappy, problem-solvers with an uncompromising commitment to delivering taste, quality, and excellence in all we do. Authenticity is not a poster on the wall, it’s simply the reality at Bitchin’ Sauce – always has been…always will be. We share a common vision of spreading a totally Bitchin' lifestyle and find every opportunity to use our skills and resources to give back to people and the community. Nothing makes us happier than helping each other discover our personal strengths and utilizing them within our company. We have ambitious goals to positively impact nutrition and eating as we create a juggernaut brand with runaway growth.
Job Purpose
The Digital Marketplace Coordinator plays a vital role in Bitchin’ Sauce' marketing team, focusing on developing and executing digital marketing strategies to drive brand awareness, engagement, and sales growth in the competitive CPG market. This position requires a creative, analytical, and detail-oriented individual who is passionate about leveraging digital channels to enhance brand presence and connect with consumers effectively.
Duties and Responsibilities
Assist the Digital Marketplace Manager with all seen and unforeseen tasks.
Assist with the implementation & management of sales-growth tactics for e commerce and retail.
Coordinate between Marketing & Sales team personnel to align tactics with larger sales & marketing strategies.
Assist with the management of digital and retail sales tactics such as keyword-search campaigns, on-site display ads, couponing, swag blasts, retail sales competitions, and mixed- media merchandising.
Adhere to and adjust digital and shopper marketing budgets.
Assist with data analyzing and strategizing:
o Implement marketing and advertising campaigns by assisting with the assembly and
analysis of sales forecasts; preparing marketing and advertising strategies, plans, and
objectives; planning and organizing promotional presentations; updating calendars.
Assist with the execution of marketing reports and post-promo analysis by collecting, analyzing, and summarizing data.
Assist with the management of marketing support, including in-store activations, content for paper circulations, and product demos.
Assist with the management & optimization of brand presence and item listings across e- commerce platforms, including Amazon, Instacart, and retailer sites.
Coordinate with Marketing & third-party personnel (including agency partners and retailers) to secure required assets, copy and creative details.
Closely monitor tactic spend and return-revenue goals, adhering to targets set during annual & quarterly planning.
Create & Use KPI tracking tools, and report Weekly, Monthly, Quarterly, and Annually on essential success measures.
Use analytics and sales insights to refine and develop sales strategies.
Assist in general organization, inventory, and packing for campaigns.
Other tasks as they may be assigned from time to time.
Qualifications
Bachelor's degree preferred.
Prior experience leveraging consumer insights to develop effective marketing programs and campaigns.
Experience with project management.
Strong written and oral communication skills and experience with Microsoft Office Suite
Adaptable to evolving environments and can take direction from multiple people.
Ability to quickly learn and navigate several internal processes, procedures, and vendor systems.
Ability and drive to improve processes and systems.
Positive attitude when faced with challenges, and have a warm, supportive, and enthusiastic mentality when leading our Specialists & Ambassadors.
Ability to thrive in a dynamic, fast-paced startup environment, and are ready to wear multiple hats as needed.
Working Conditions
Employees are subject to Food Safety standards in the facility.
The Employee will be responsible for time sensitive tasks that may require specific working hours.
The Employee may be granted remote privileges from time to time.
The Employee is expected to work in a full-time capacity.
Bitchin’ Benefits
● Healthcare - coverage for employees + dependents
● 401k - up to 4% match
● Paid Time Off - 10 paid holidays + additional vacation time
● Volunteer Time Off - weekly time off to volunteer in the community.