Description Do you have a customer-first mindset and experience enhancing online customer experiences? Are you looking for a leadership role in which you could make a significant impact? If so, Robert Half is looking to hire a Marketing Specialist for our client. Do you feel confident in your ability to make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line? You might be the experienced, knowledgeable Marketing Specialist for this position, if you can prove you understand the ins and outs of marketing strategy, analysis, and campaign execution! We need a Digital Marketing Manager candidate who is looking for a unique opportunity to lead digital improvement initiatives while also participating in digital transformation efforts. This long-term contract / temporary employment opportunity is 100% remote. Apply for this role today!Role OverviewAs a Marketing Specialist with a broad expertise in digital marketing and a solid understanding of open source principles you have the opportunity to define the brand image together with the extended team. This role requires a professional who excels in collaborative environments, working closely with engineering teams and the Community Manager to develop and implement effective marketing strategies.Responsibilities:
Develop and implement integrated marketing strategies across various digital platforms, including content management, social media, email campaigns, and SEO.
Collaborate closely with the engineering team to gain a deeper understanding of their services and the open source community, enhancing marketing efforts.
Actively coordinate with the Community Manager to develop and execute marketing strategies that resonate with their community and align with business objectives.
Content Management: Manage and oversee the production of engaging content, collaborating with technical content writers and designers.
SEO Optimization: Develop and implement SEO strategies to enhance the visibility of technical content across digital platforms.
Analytics and Reporting: Utilize analytics (such as GA4) tools to track campaign performance, making data-driven decisions to optimize marketing strategies.
Social Media Management: Lead social media marketing initiatives, creating campaigns that effectively engage target audiences.
E-mail Marketing: Execute and analyze email marketing campaigns to enhance customer engagement and retention.
Requirements
Requirements:
4+ years of experience in digital marketing, with a demonstrated track record in diverse marketing roles.
TECHNICAL EXP
Strong collaborative skills, especially in working with technical teams and community management.
Tools: WordPress, Elementor, Google Analytics, Google Ads, SEMRush, Brevo, Sprout Social, Office365, Monday.com
Excellent project management, communication, and interpersonal skills.
A robust understanding of open source platforms and communities.
Comfortable working in a startup environment, collaborating with large enterprises, and effectively bridging the gap between different teams.
Plus: Startup experience
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https:///www.roberthalf.com/us/en/terms) .