Demand Generation Manager

We are looking for a trailblazing Demand Generation Manager to to drive pipeline growth for Order.co by:Generating pipeline from marketing channels in Order.co’s core ICP and emerging industry verticalsBuilding Order.co’s ABM strategy across channels in alignment with SDR & AE team vertical strategyManaging paid campaigns across Google Ads, Gartner (Capterra, Software Advice, GetApp), LinkedIn Ads, media partners, and other networks deemed effectivePartnering with Order.co’s SEO & Content agency to drive top of funnel demand through organic search and LLMsOwning conversion rate optimization and SEO of core website pagesWorking with SDR & AE teams to optimize follow-up to accelerate pipelineCollaborating with Order.co’s Growth Marketing Lead on lead/account nurturing, email, social, webinar, and content campaigns to drive demandAdvise on event marketing strategy as it supports ABM effortsReporting on results of campaigns and optimizing channels over timeOwing the pipeline goal for inbound and paid marketing channels