Chief Marketing Officer (CMO)

Are you ready to drive global marketing strategy and accelerate growth for a leading B2B company? We're looking for a visionary leader to join our team as Chief Marketing Officer (CMO), reporting directly to the Chief Revenue Officer.As CMO, you'll play a crucial role in our mission to become the premier "B2B Growth Accelerator" in the industry. Your strategic vision and leadership will be key to achieving our ambitious goal of doubling the size of our business in just five years.What you'll do:Create and execute a comprehensive global marketing strategy that drives double-digit organic revenue growthOversee marketing activities across multiple B2B business units, ensuring synergy and alignmentCollaborate with the wider Informa Marketing community to deliver market-leading marketing and brand initiatives, in line with overall Informa strategiesDevelop and implement strategies for brand, product, and demand marketing that clearly communicate our value propositionEnhance our market presence through corporate communications, thought leadership, and strategic partnershipsDrive demand generation to create qualified sales opportunities aligned with our revenue goalsOptimize our marketing technology stack and implement data-driven strategies, aligned to the Informa vision overallManage budgets efficiently and report on marketing ROI and key performance indicatorsShape broader business and product strategies through your marketing expertiseYour impact:Position our company as a clear leader in the B2B space, committed to delivering exceptional customer outcomesBuild and nurture relationships with key stakeholders, including clients, investors, and industry influencersRepresent the company at industry events and contribute thought leadership, establishing yourself as a voice in the marketTransform and scale our marketing function as the company evolvesAct as a key ambassador for Informa TechTarget, elevating the company's unique services through speaking engagements at conferences and showcasing online, while directly cultivating and nurturing C-Level relationships within key accounts.