Scale Go-to-Market Marketing Manager

CyberArk is seeking an Americas Channel Marketing Manager responsible for developing marketing relationships with our strategic regional partners to drive growth opportunities for CyberArk identity security solutions. The individual will build and execute joint marketing plans to generate partner-led new business and expansion opportunities. The role involves aligning CyberArk go-to-market strategy and sales priorities with strategic partners leveraging their capabilities and strengths to generate demand together.Success in this role requires strategic thinking and creativity, as well as in-depth familiarity with lead-to-revenue processes.Key Responsibilities:Develop and drive the marketing strategy for Americas Channel partners to unlock new business and expand with existing customers.Leverage CyberArk campaigns and create joint marketing programs aligned to our go-to-market strategy and priorities to deliver partner-led pipeline across segments and verticals.Work closely with the channel sales and territory management teams to develop strong marketing partnerships and lead-to-revenue processes to capture partner-driven pipeline.Collaborate cross-functionally with field and solutions marketing, legal, procurement, operations, and finance peers in support of executing marketing activities.Capture leads and track progression through opportunity creation, measure impact of marketing investments and activity results.Meet quarterly and annual marketing goals, contributing to the overall opportunities and pipeline through channel attribution.Analyze and report on the effectiveness of marketing programs, continuously iterating and improving strategies to meet business objectives.Communicate regularly with partners and global channel sales team to keep informed on product updates, marketing initiatives and events, and programs. #LI-CT1