About This RoleThe Alzheimer's Site of Care Marketing Lead will be a critical role and visible leader within the US Alzheimer’s Franchise, developing and executing strategies to activate and expand sites of care, improve speed to therapy, and coordinate a complex care pathway between neurology and other disciplines. This position is responsible for establishing strategic direction through analysis of insights to drive key strategic choices and execute a historic launch in Alzheimer’s Disease.Reporting to the Head of Alzheimer’s Disease Marketing, this position will focus on HCP and site of care experience initiatives but also requires the ability to collaborate and lead projects that focus on supporting the intersection between prescribing HCPs, care teams, patients, and families.What You’ll DoLead and set the direction for strategies to support site of care excellence, education, infrastructure and operations, and key solutions to coordinate care.Work with alliance partners and internal leadership to prioritize sophisticated/mission critical marketing strategies to drive focused success by addressing marketing bottlenecks and complex treatment processes among a wide range of sites of care, including large Integrated Health Systems and Ambulatory Infusion Centers.Manage overarching strategic relationships internally and externally, such as 3rd party service/solution partners in the development and execution of overall market strategies.Set strategic direction and execution guidance for customer facing teams as they engage sites of care in addressing barriers to treatment.Manage complex and innovative projects and establish vision and direction within a fast moving, challenging and energetic commercial environment.Lead the creation of innovative strategic plans while hitting the ground running to lead complex product growth opportunity and produce measurable results.Acts as lead of key vendors, business partners, including assessments and RFP decisions.Who You AreYou have a strong track record of success in deep commercial marketing. You are a highly collaborative, perceptive, problem solver that exhibits strategic insight an innovative agility.
Job Details
ID | #53831176 |
Estado | Massachusetts |
Ciudad | Cambridge |
Tipo de trabajo | Full-time |
Salario | USD TBD TBD |
Fuente | Biogen |
Showed | 2025-04-24 |
Fecha | 2025-04-24 |
Fecha tope | 2025-06-23 |
Categoría | Etcétera |
Crear un currículum vítae | |
Aplica ya |
US Alzheimer's Marketing, Site of Care Lead
Massachusetts, Cambridge, 02138 Cambridge USA