Job DescriptionThe successful individual will execute the Product Marketing strategy. This will require a deep understanding of our customers and market to develop positioning, messaging and content for the EAM and Aviation Maintenance solution areas. You will be aligned to specific industries and may work on other solution areas as the business requires.This position must sit in Central or Eastern Time ZonesOwn your product marketing initiatives and plans aligned to GTM.Solution knowledge: collaborate with product management and other stakeholders and develop deep product and solution knowledge to create and adapt messages and differentiated stories.Competitive landscape: work with the competitive intelligence team to deliver differentiated messaging and content.Audience frameworks: Identify, develop, maintain, and use personas in your buying center to create targeted content and talking points.Content: Create, review, and maintain relevant content for use by Marketing Teams, Corporate Communications, and Customer-facing teams based on the buyer journey.Develop compelling thought leadership. stay abreast of trends and research for your solutions areas and industries.Activities relating to product releases and key announcementsSales enablement: equip customer-facing teams with the latest tools Collaborate with the Analyst Relations team on analysts’ briefings and inquiries, to influence perception and support analyst report submissions.Coordinate and communicate on a regular cadence with other marketing teams, internal presentations, and, post on our global intranet.Represent and serve as a spokesperson for your assigned area.Develop relationships with customers and partners to deliver relevant messaging and content.