Account Director, SMBG- Universal Ads- LA

The Account Director, Small & Medium Business Growth (SMBG) is a unique role that will focus exclusively on net new clients to the CTV ecosystem utilizing the new to market self-service platform, Universal Ads – a Comcast Company. This individual will play a pivotal role within our fast-paced advertising sales team, managing relationships across external clients, and independent media agencies. The role requires building relationships with key internal stakeholders and collaborative partners across both the NBCU & Comcast Advertising organizations – which is a one-of-a-kind role cross pollinating within the broader Comcast Organization. Expertise within the performance and digital landscape is a must. This person must have the ability to operate effectively at the cross-section of performance and digital media as these skills are critical to achieving success in this role. This role will report directly into to the Vice President, SMBG.Drive CTV advertising demand of the Universal Ads Self-Service Platform for specific performance brands and agencies in the direct-to-consumer categoryBe an expert on Universal Ads products and convey meaningful and sustainable opportunities to emerging brandsFuel customer acquisition, ensuring successful onboarding, and fostering ongoing relationships with SMB advertisers to maximize revenue and satisfactionExecute on day-to-day sales strategy; develop target lists, cold calls/lead client outreach, book sales meetings and be in market often with full Universal Ads opportunitiesUnderstand customer needs and provide feedback and market input that will strengthen our value proposition and converts the needs into a buyTrack sales revenue and establish a regular cadence for reporting on progressPartner with internal teams across NBCU and Comcast Advertising (NBCU Sales, Product, GTM, Marketing, etc.) to develop proactive packages and drive creativity throughout the sales processDevelop strong relationships throughout NBCU & Comcast Advertising to ensure a unified and coordinated strategy is presented in the market