Build the future of the AI Data Cloud. Join the Snowflake team.
Snowflake has revolutionized AI and data management by harnessing the power of the public cloud to create the AI Data Cloud, a global network that empowers organizations across diverse industries, such as healthcare, finance, retail, manufacturing, and technology, to mobilize data with unparalleled scale and performance. By eliminating data silos, enabling secure sharing, and democratizing the power of AI, the AI Data Cloud supports diverse analytics, fueling digital transformation and fostering innovation. Snowflake's multi-cloud platform, the engine behind the AI Data Cloud, offers a comprehensive solution for data engineering, collaboration, analytics and AI, enabling businesses to modernize their data infrastructure and unlock holistic insights for a competitive advantage.
Snowflake is seeking a Senior Partner Marketing Manager to collaborate with leading systems integrators (SIs), consulting firms, and professional services organizations to develop and implement joint go-to-market (GTM) strategies and marketing initiatives. This role is essential for expanding Snowflake's market presence and influence by establishing and growing high-impact partnerships with service providers that assist customers in utilizing Snowflake for AI, data modernization, and cloud transformation projects.
The ideal candidate will be a strategic leader and hands-on executor with experience in sales, alliances, marketing, and partner teams to drive joint demand generation, co-marketing programs, and revenue growth. A strong understanding of the partner ecosystem and the role that services partners play in digital transformation is a must.
This position requires a balance of strategic planning and execution to ensure that Snowflake's SI and consulting partnerships are effectively positioned, marketed, and leveraged to drive customer success.
AS A SENIOR PARTNER MARKETING MANAGER AT SNOWFLAKE, YOU WILL:
Strategic Planning: Develop and execute marketing plans with strategic services partners that align with Snowflake's business objectives to drive new leads and increase customer consumption.
Cross-Functional Collaboration: Work closely with sales, global alliances, field marketing, and demand generation teams to align on joint marketing efforts.
Partnership Management: Develop and maintain strong relationships with focused Global Services Partners including and not limited to Deloitte and EY to drive Snowflake adoption.
Manage and optimize budgets: Maximize impact from and manage marketing budgets to drive high-impact demand generation programs in collaboration with priority strategic partners
Campaign Development: Design, execute, and manage integrated marketing campaigns, including partner-focused events, co-branded content, digital marketing, and demand generation programs.
Performance Tracking & Optimization: Establish KPIs and regularly track the performance of marketing initiatives, adjusting strategies and tactics as necessary to optimize outcomes and ensure partner-driven revenue growth.
OUR IDEAL SENIOR PARTNER MARKETING MANAGER WILL HAVE:
5 - 8+ years of experience in partner marketing, alliance management, business development, or consulting, with a focus on services partnerships
Experience executing joint GTM strategies, partner marketing campaigns, and demand generation programs to build pipeline.
The ability to think strategically while executing tactically, with a strong ability to create actionable marketing plans that align with business objectives.
Exceptional relationship management skills, with the ability to influence and collaborate with internal teams and external partners at all levels.
A bias for action. A proactive mindset with the ability to act decisively, take initiative, and move projects forward efficiently while bringing people along t