Marketing Assistant

Description We are offering a contract to hire employment opportunity for a Marketing Assistant in North Charleston, South Carolina. This role is integral to the execution of our comprehensive marketing strategies and involves a myriad of responsibilities ranging from digital marketing management to the innovative application of AI in content creation. This role is central to our commitment to innovation, sustainability, and diversity.Responsibilities: Lead the creation of engaging content across various platforms, including writing blog posts, producing videos, and developing creative content to promote our brand. Develop and implement social media and digital marketing strategies to enhance brand visibility and engagement. Organize and manage trade show participation, including booth design, logistics, and promotional activities. Design and execute segmented email marketing campaigns using platforms similar to Mailchimp. Maintain and update the company website, ensuring content is current and optimized for search engines. Actively collaborate with Sales, Product Development, and other departments to align marketing strategies with company goals. Compile and analyze data across marketing channels, presenting insights and recommendations to drive informed decision-making. Requirements Proficiency in content creation and management Familiarity with content marketing strategies Ability to create engaging content for various marketing channels Experience in managing social media content across different platforms Understanding of social media graphics and ability to create visually appealing content Proficiency in using social media tools and keeping up-to-date with social media trends Experience in digital content creation and digital marketing Skills in coordinating events and event planning Experience in marketing events to target audiences Knowledge of Google Analytics and ability to draw insights from data Experience using Mailchimp for email marketing campaigns Excellent written and verbal communication skills Strong organizational skills and ability to manage multiple projects simultaneously Bachelor's degree in Marketing, Business, or related field preferred Ability to work well in a team and collaborate with various departments.Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .