Paid Media Analyst

Reporting to the VP, Paid Media, you'll create impact within our Paid Media team. We take pride in our diverse client portfolio and proprietary technology, setting us apart in the industry.You'll set up and monitor campaigns across multiple platforms, and write reports and forecasts for clients. At Jellyfish we're committed to promoting professional growth, and this career path could lead to Paid Search Manager, Paid Social Manager, Programmatic Manager or Account Director.Your primary responsibilities will include:Create, configure and launch paid media campaigns on Google Ads, Meta for Business or DV360.Monitor the performance of active campaigns by tracking metrics such as impressions, clicks and conversions.Optimise campaigns by analysing performance data and making recommendations for adjustments to improve Return on investment. This may include adjusting bids, refining targeting or modifying ad copy.Produce regular performance reports for our teams and clients to inform decision-making and strategy.Work with other team members, including senior paid media specialists and account managers to identify opportunities to improve campaign performance.