Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.About the Role:We’re looking for a passionate leader to drive our content strategy and create compelling, performant content across the entire customer journey—from awareness to advocacy. The right candidate takes an audience-first approach to ensuring prospects, customers, and partners get the most value from Confluent. It’s not simply about sharing a corporate message. Rather, it’s about connecting data practitioners and technical executives with the knowledge and skills they need to navigate the data streaming ecosystem and set their data in motion.What You Will Do:Content Strategy & Corporate Narrative
Design global and regional content strategies that drive engagement and loyalty
Produce high-impact messaging, storylines, evergreen themes, thought leadership, and multimedia content that support global campaigns and field marketing
Orchestrate multi-channel content operations—from planning, production, distribution and measurement to optimization
Ensure content is optimized for search and user experience across all channels
Audience Engagement & Growth
Set and achieve performance metrics for content engagement and channel growth
Manage a measurement framework that connects content to pipeline growth and product-led growth
Identify content opportunities and stay on top of market trends and changes through market research
Retain an “outsider’s perspective” much like that of a journalist
Leadership, Collaboration & Content Operations
Manage and direct a team of content marketers and writers to ensure the content meets the intended objectives
Communicate in ways that motivate the team and drive accountability
Foster professional growth and career development
Manage a centralized editorial calendar
Collaborate with cross-functional teams (PMM, customer marketing, product, design, video, etc.) to produce persuasive content
Partner across the company to ensure content reinforces key messages and has a consistent voice & tone
What You Will Bring:
Passion for technology and ability to articulate complex technical concepts in ways that make sense to a range of personas with varying levels of technical expertise (experience with open-source technologies is a plus)
History of creating impactful content strategies that align with specific campaign narratives and goals
Outstanding writing and editing skills
Experience working on all types of content (ex: case studies, ebooks, promotional and instructional videos, blog posts, social media, emails, etc.)
Prior B2B experience in the IT/Tech industry
Familiarity with what motivates our key personas: developers, architects, operators, technical executives
A portfolio of content written for various tech buyer personas
Excellent communication skills that influence winning outcomes in a cross-functional environment
Ability to adapt and deliver results in a fast-paced, entrepreneurial environment
Curiosity and ability to transition from strategic thinking to creative execution
10+ years of related experience and a track record for building and leading exceptional content teams
Come As You AreAt Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.At Confluent, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including work history, education, professional experience, and location. This position has an annual estimated salary of 168,800 - 202,500 USD, an annual bonus, and a competitive equity package. The actual pay may vary depending on your skills, qualifications, experience, and work location. In addition, Confluent offers a wide range of employee benefits. To learn more about our benefits click HERE (https://confluentbenefits.com/) .Click HERE to review our Candidate Privacy Notice which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.#LI-Remote