Company DescriptionAs the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to the forefront and testing new solutions to translate goals into action. Our team members are advocates for change and innovation. There is no greater gift than good health and no greater satisfaction than helping others to achieve it. Be a part of helping others to Live Well! Job DescriptionPOSITION SUMMARY:The Marketing Planning Specialist is responsible for coordinating the planning, execution and reporting of Omni-channel marketing programs. Tactics include, but not limited to, in-store, promotions, coupons, events, organic and paid digital, loyalty program, and fundraisers.JOB RESPONSIBILITIES:
Aid in campaign planning and brief development
Manage coordination of information, prioritization and detailed messaging in partnership with all relevant business partners to write creative briefs
Work closely with marketing channel teams to capture plan details
Develop and adhere to timelines in partnership with Marketing Operations
Review projects as part of the approval process to ensure brief alignment and creative excellence
Retrieve and manage data for post mortem reports
Collaborate with team on analysis of insights and learnings and apply to future programming
Coordinate agendas, meetings, calendars and post mortem documentation
Assist in improving the Marketing Planning process by identifying opportunities to save time and money
Help to identify best practices for the department and effectively collaborate and share with peers
Support Marketing Planning Manager with projects as needed
Additional duties as assigned
QualificationsQUALIFICATIONS:
Bachelor's Degree in Marketing or related field; or an equivalent combination of education and experience sufficient to successfully perform the key accountabilities of the job required
2+ years progressive Marketing experience preferred
High degree of proficiency MS Office Suite, Outlook & Internet applications
Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills
Strong verbal and written communication skills (including analysis, interpretation, & reasoning)
Solid understanding and application of mathematical concepts
Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients
Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.
Ability to understand how work affects other roles in the organization and committed to finding ways to improve.
Ability to work with and influence peers and senior management.
Self-motivated with critical attention to detail, deadlines and reporting
Additional InformationAll your information will be kept confidential according to EEO guidelines.GNC Holdings LLC is an Equal Opportunity Employer