Job Description
At Shift Naturals Inc., our Field Marketing Specialists play a crucial role in driving product awareness and sales through strategic engagement and product sampling pop-ups alongside our retail partners and at various events. Your mission is to embody and promote the DownShift spirit at retailer locations, local athletic events, launch parties, charity gatherings, music festivals, farmer's markets, and sporting events, building lasting relationships and partnerships. Join us in a role that’s both challenging and rewarding. This position is a part-time role.
Responsibilities
As a Field Marketing Specialist with Shift Naturals Inc., you play a crucial role in our engagement with the market and interactions with customers. Your key responsibilities include captivating potential customers at events and applying fundamental merchandising strategies to boost the visibility and adoption of Shift Naturals (right now… DownShift) products. Collaborating with event organizers, retail partners, and the broader community, you are expected to provide exceptional service and valuable insights that contribute to our growth and strengthen brand loyalty.
Key Areas of Focus:
Account Management & Education: Build and maintain strong relationships with retail clients to understand and meet their needs. Train retail staff on DownShift products to enhance their knowledge and ensure compliance, while also scouting for new business opportunities.
Merchandising: Use creative merchandising techniques to improve Shift Naturals brand visibility and sales, focusing on strategic placement and engaging pop-ups.
Event Planning & Execution: Organize and engage in events ranging from in-store tastings to external events like marathons and music festivals, working closely with teams and partners for flawless execution and promotional support.
Market Intelligence: Provide valuable market insights and strategic recommendations to support mutual growth, staying informed on industry trends and consumer preferences.
Relationship Management: Cultivate strong connections with retail clients, their customers, and internal teams, prioritizing effective communication and teamwork.
Our philosophy is simple: never miss an opportunity to make a sale. As a Field Marketing Specialist, you'll ensure our products are always available and attractively presented, making Shift Naturals a standout choice in the market.
Strategy: Guarantee flawless in-store execution, ensuring Shift Naturals products are always in the right place at the right time.
Location: Secure and maintain optimal product placements, both permanent and temporary, to enhance visibility.
Availability: Ensure product placements are well-communicated and visible to maximize sales opportunities.
Communication
Develop and nurture positive, professional relationships with store personnel, event staff, vendors, and customers.
Remove or replace damaged or expired products, and restock items as needed, coordinating with the management team.
Being part of Shift Naturals means being part of a team that's committed to excellence. We encourage you to bring your unique talents and passion to the table, contributing to our collective achievements and making a positive impact in the communities we serve. Together, we continue to grow, innovate, and lead in the natural wellness industry, creating a healthier world one sale at a time.
Requirements
Interpersonal Skills:
Must enjoy working with people and building relationships.
Highly organized and efficient.
Exceptional communication skills, both verbal and written.
A positive, team-oriented attitude.
Effective problem-solving capabilities.
Must be self-motivated, goal oriented and drive results.
Education and Experience:
Have 1+ year previous field / event marketing experience or similar.
Have 1+ year merchandising experience or internship experience.
High School Graduate; Significant college degree progress in a marketing field or equivalent professional experience preferred.
Knowledge and interest in natural wellness products.
Commitment to learning about customer preferences and working collaboratively to meet those needs.
Requirements:
Must have a valid driver's license, insurance, and a clean driving record.
Must be able to drive for extended periods.
Lift up to 30lbs.
Must be able to sit, stand or walk for long periods of time.
Must be 21 years of age.
Qualifications
Must have proficient in Excel, Asana, and Google Suite or similar products.
Demonstrated analytical and creative problem-solving abilities.
Exceptional project management and organizational skills.
Adapt at navigating complex challenges and driving positive change.
Join Our Journey
At Shift Naturals and the DownShift team, we are more than just a brand; we are a lifestyle dedicated to sustainable wellness. Our Field Marketing Specialists are essential to our success, playing a crucial role in ensuring our products are accessible and presented in a way that resonates with our values of natural wellness and environmental stewardship. If you are passionate about making a positive impact and want to contribute to our mission, we would love to hear from you.
Join us in our mission to "Unwind from the Grind" with Shift Naturals Inc. – Apply now by emailing resume to [email protected]
EEO Statement
Shift Naturals is committed to creating a diverse and inclusive workplace. We are proud to be an equal opportunity employer and do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.