Media Planner

Job DescriptionWe are seeking a detail-oriented and analytical Media Planner to develop and execute strategic media plans for a variety of clients. The ideal candidate will have a strong understanding of traditional and digital media channels, excellent problem-solving skills, and the ability to analyze market trends to optimize campaign performance.ResponsibilitiesDevelop, implement, and manage media plans based on client goals and budgets.Analyze market research data to identify target audiences and media placement opportunities.Negotiate and secure media buys with vendors, ensuring cost efficiency.Monitor and optimize campaign performance to improve effectiveness.Prepare reports and presentations detailing media strategies and results.Collaborate with internal teams to ensure alignment between media strategies and overall marketing objectives.Stay up to date with industry trends, media consumption patterns, and competitive analysis.