Mātanga Hangarau Whakatairanga MarTech Specialist

Ampol’s Data, Analytics, and AI team harness our date to act faster, make better decisions, serve customers better. and drive growth through improved operations and innovation.  This role enables us to effectively monitor and measure the performance of the business against our privacy and risk requirements as they pertain to data. This includes legislative changes and risk appetite adherence. The digital team create and deliver the digital experience of Ampol Group's brands to power better journeys for our customers. We unify customer experience across physical and digital channels, build and deliver products where technology meets our customers – web, retail, and app. In this role you will be gathering/validating requirements with the business for Salesforce Marketing Cloud and our CDP. You will build and deliver marketing automation solutions that support the Group loyalty strategy. You will have the opportunity to Carry out business analysis to understand the 'current state' and how we can scale for new enhancements and solutions, in addition, you will manage the system architecture and data model across the Salesforce Marketing Cloud platform as well as detail a roadmap for future enhancements. Plan and coordinate testing and inspection of products and processes, implement corrective actions or continuous improvement initiatives and monitor them to make sure they are effective. Consult and educate stakeholders on methods for streamlining and standardizing data capture to ensure quality and accuracy. Work with stakeholders to build automation, and communicate best practice  Conduct testing of new products/services to assess against defined features, functionality, and/or impact