The ideal candidate will create and maintain a strong online presence for our company. They will implement online marketing strategies through social media accounts in an effort to increase brand awareness. Additionally, this individual will understand the target audience and create an appropriate strategy to reach this group.
Responsibilities
Assist with managing social media content and scheduling posts across various platforms; Instagram, Facebook and X
Research target audience and discover current trends
Pitch, shoot, design and create engaging posts & Instagram Stories
Monitor web traffic
Develop optimal posting schedule
Write highly engaging posts for each social platform, including Instagram and Facebook
Cover brand events/happenings for social (take photos/videos, conduct interviews, etc)
About You
You live and breathe social media and are very tuned-in to the latest social trends
Have a mastered understanding of Instagram Story tools
You have experience implementing and managing successful social media campaigns and can share your work.
Must be proficient in Adobe CS Suite, Photoshop, Illustrator, and InDesign
Knowledge of Video Editing Software
Qualifications
College degree in related field
Experience as a social media coordinator
Must have: experience utilizing content design tools such as; Canva, CapCut, iMovie and Adobe Creative Suite
Must have: experience with social scheduling tools: Working knowledge of Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads
Strong communication, multitasking and analytical skills
Need for Photography and creating the content utilizing tools, camera and video.