We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion (https://www.nbcuniversal.com/diversity-equity-inclusion) initiatives, coupled with our Corporate Social Responsibility (https://www.nbcuniversal.com/csr) work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.Reporting to the Senior Director, Category Strategy; as the Category Strategy Manager you will be part of a team responsible for developing deep knowledge of assigned industries/clients and translating that knowledge into scalable, insight-driven and client-focused NBCU portfolio solutions and strategic positioning.You will also support the day-to-day activities and partnership between the Client Partnerships, sales, and marketing teams to drive revenue and grow our clients’ businessesThe Category Strategy team is also responsible for creating thought leadership narratives grounded in audience, content, media, and cultural trends at the national and global level. Duties and Responsibilities
Serve as part of the go-to, expert team for key category research inclusive of Packaged Goods, Beauty & Personal Care, Beverage, and Travel across NBCUniversal Ad Sales
Research, analyze and report on relevant categories, changing consumer behaviors & media industry trends
Perform dataset analysis to identify relevant insights and translate into clear, concise and polished internal & external-facing materials
Develop, deliver, and present compelling stories around the relevant categories, including trends and insights to facilitate the development of client-centric strategies & category-level solutions
Develop comprehensive knowledge of the NBCUniversal portfolio & provide strategic sales positioning to differentiate the NBCU portfolio in the marketplace
Turn insights and trends into compelling narratives reflecting how Comcast/NBCU platforms and assets can turn a client’s brand positioning into a fully realized marketing and media investment at scale
Identify new revenue growth opportunity areas and work with sales & cross-functional stakeholders to capitalize on those opportunities
Operationalize, organize, and project manage day-to-day activities of the Category Strategy team and relevant categories
Oversee and/or provide guidance to more junior team members as necessary (e.g. Ad Sales Rotational Associates, interns, etc.)
Bachelor’s degree required
5+ years in relevant experience
Successful candidate must be a strategic thinker with a strong interest in advertising/media, consumer insights, and business.
Team player with strong communication, strategic narrative and interpersonal skills. Focused on cultivating and growing strong internal and external relationships
Capable of handling multiple projects in a fast paced, deadline driven environment
Act proactively to anticipate and deliver on sales requests and client need
Ability to work efficiently and accurately with excellent attention to detail
Advanced knowledge of Microsoft Excel and PowerPoint
Desired Characteristics:
Strong organizational skills – ability to manage multiple projects simultaneously
Team player with strong written & oral communication and interpersonal skills
Interest in advertising/media, consumer insights, and business
Outstanding reading comprehension, writing and presenting skills
Understanding of the creative development process
Passionate about the television and digital media space
Deck/presentation design skills a plus
Additional Requirements:Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
Must have unrestricted work authorization to work in the United States
Willingness to travel and work overtime as needed
Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page (https://www.nbcunicareers.com/benefits) of the Careers website.Salary range: $85,000 - $120,000+ sales incentive commissionAs part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].