Our client, a spoken word media giant, is looking for a qualified candidate to join their team as a marketing operations manager for its marketing operations team. This person will own the QA process for email and push notification communications, from list selection to post-campaign deployment.
Hours: Monday- Friday 9am-5pm
Length of assignment: 8 months
Pay: 72.00 per hour
Hybrid 2 days onsite three days remote in Newark NJ
What we are looking for:
Our ideal candidate will work with marketing partners, production, segmentation, and strategy teams to understand campaign requirements, then work side-by-side with the team to ensure the quality of our communications. You should have a demonstrated track record of email and push notification production, quality requirements, and test strategies. You should also be comfortable communicating with and between marketers and engineers.
Key responsibilities include:
End-to-end QA of email and push notification campaigns including copy, links, and rendering across devices and customer types (current member, prospect, etc.)
Ensure customer lists criteria is correct and enforce segmentation best practices.
Review journey automation and customer lifecycle campaigns to guarantee the correct customers will receive the correct message at the correct time.
Triage any issues and find quick resolutions to issues where the root cause may be an email, push, or customer segment built by the marketing operations team.
Work with customer service and IT to address escalation issues, bugs, and support requests are addressed in a timely manner.
Maintain an accurate and current QA checklist for marketing operations team members and business partners.
Test and troubleshoot email templates to ensure the rendering of static and dynamic content.
Track and submit bugs for resolution and Identify areas of opportunity that require solves to prevent recurring issues.
Manage daily/weekly progress reporting and defect resolution tracking.
Report on overall QA process, findings, and insights to understand trends.
Drive efficiencies in campaign execution through QA process and improvements.
Champion the QA process to ensure high campaign production standards, define test procedures and modify to meet evolving needs.
Basic Qualifications
Minimum of 2-5 years of experience in digital marketing or production
Expertise in managing and prioritizing multiple projects with a great attention to detail.
Bachelor’s degree in business, Marketing, Communication, Technology Field, or related field of study
Strong organizational and communication skills with proven ability to handle multiple projects in a fast-paced environment and ability to collaborate with cross-functional teams.
Technically capable, excellent communicator, and a desire to improve processes.
Strong analytical capability and a solid understanding of success metrics
Proficient knowledge of MS Office
Working knowledge and understanding of HTML
Preferred Qualifications
Hands on experience executing emails with Salesforce/Exact Target or similar ESPs (Email Service Providers)
Moderate to advanced HTML skills and a general understanding of email development
Moderate to advanced experience with Project Management tools such as JIRA
Basic SQL experience and familiarity with queries
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