Senior Marketing Manager

Purpose of the RoleOur Group Marketing function is core to Ocorian’s growth. We generate leads to drive revenue opportunities, we create platforms for our people to develop influential relationships, and we own and promote our brand reputation in the market. With our sights set on growing our business in the United States, we now require a senior marketing manager to join our team in either Dallas or New York.You’ll use your expertise, experience and energy to take our marketing activity in the US to the next level through marketing planning and campaign execution to ensure we consistently and competitively promote our services and products across various channels.This role involves shaping and developing the company's brand presence in the US, including the website, social media platforms, email marketing, and digital advertising campaigns.The Senior Marketing Manager will collaborate with cross-functional teams and senior business stakeholders to develop and execute marketing plans that align with the company's goals, enhance customer engagement, and increase brand awareness across different audiences.By leveraging data-driven insights and innovative digital tools, the Senior Marketing Manager will play a crucial role in achieving the company's growth objectives and maintaining a competitive edge in the market.Main Responsibilities Develop and implement a robust marketing plan for our US service linesShape a long-term brand development plan for Ocorian in the US marketCampaign management, including supporting major industry and owned eventsSupporting marketing communications, internally and externallyWorking collaboratively with the digital, CRM and data management teamsSupporting marketing integration during acquisitionsLead generation management – campaigns and websiteReporting and tracking of US marketing performanceThird party agency managementManage the US marketing budget#LI-AM1#LI-Hybrid