Working Title : Public Affairs StrategistJob Class: Communications Specialist 2Agency: Minnesota State Lottery
Who May Apply: Open to all qualified job seekers
Date Posted: 04/19/2024
Closing Date: 04/29/2024
Hiring Agency/Seniority Unit: Minnesota State Lottery/Lottery-MAPE
Division/Unit: Public Relations
Work Shift: Day
Work Hours: 8:00 a.m. - 4:30 p.m.
Days of Work: Monday - Friday
Travel Required : Yes
Salary Range: $27.58 - $40.49 / hourly; $57,567 - $84,543 / annually
Classified Status: Classified
Bargaining Unit/Union : 214 - MAPE
FLSA Status : Nonexempt
Telework Eligible: Yes (Partial)
Designated in Connect 700 Program for Applicants with Disabilities (https://mn.gov/mmb/careers/diverse-workforce/people-with-disabilities/connect700/) : Yes
Make a difference in the lives of Minnesotans.The work you’ll do is more than just a job. Join the talented, engaged and inclusive workforce dedicated to creating a better Minnesota.The Minnesota State Lottery is seeking a motivated individual who is experienced and a dynamic individual to fill the role of the Public Affairs Strategist with the Minnesota State Lottery (MSL). This position will work to advance the MSL's image with stakeholders, including Minnesotans, players, staff, media, retail partners, Legislators and beneficiaries. They will be responsible for executing pro-active communications strategies, facilitating and advancing both internal and external communications activities, work closely with the Executive Director, Public Affairs Director, and other MSL leaders.The Public Affairs Strategist is a member of the MSL Communications and Legislative Team, Content Creation Team, and Responsible Gambling Task Force Team.Responsibilities include:
Buildingrelationships andincreasingengagement amongstakeholders.
Developing, implementing, managing, andevaluating internal and external communication, aswell as mediaandpublic relationsstrategies,toensurethatcommunicationiscohesive, consistent, andeffectiveinsupportingthe MSL’s mission,goals,objectives,andstrategic direction.
Providingsupportforstrategicmarketingcampaigns.
Fosteringan inclusiveworkenvironmentand positiveculturethroughstaffeventsandcommunication.
Writing andeditinga variety of internal andexternalcommunications, including webcontent,newsreleasessocial mediaposts and newsletter articles.
Minimum QualificationsTo facilitate proper crediting, please ensure that your resume clearly describes your experience in the areas listed below and indicate the beginning and ending month and year for each job.Three (3) years of experience in communications disseminating complex information and writing diverse communications for a variety of audiences. Experience must clearly demonstrate:
Expertise in organizing and maintaining content.
Strong writing and editing skills that include accessibility remediation, proper grammar and punctuation usage, accurate spelling, prooing, and plain language skills.
Experience in understanding of different approaches for writing for print, webpage, texting and social media.
Expertise in planning, developing, and implementing effective communication strategies.
Ability to communicate effectively with individuals with a wide range of backgrounds, who do not share your same culture, ethnicity, language, or other common experiences.
A Bachelor’s degree in Communications, Marketing, Journalism, or Public Relations may substitute for one (1) year of experience.Preferred Qualifications
Bachelor’s or advanced degree in marketing, communications, public relations, journalism, or a similar field.
Knowledge of effective media relations strategies and media advocacy techniques and methods.
Experience with public sector organizations and the gambling industry.
Additional RequirementsThis position requires successful completion of the following:The Minnesota State Lottery will conduct a criminal background check and fingerprint check at the time of job offer for all prospective new employees.The Minnesota State Lottery cannot hire any person who's been convicted of a felony or a crime involving fraud or misrepresentation within five years of employment or who's ever been convicted of a gambling-related offense.In addition, the Minnesota State Lottery will perform the following background checks:
Employment Reference Checks (includes review of personnel file for current and former State of Minnesota employees)
SEMA4 Records Check (for current and former State of Minnesota employees)
Driver's License Records Verification
AN EQUAL OPPORTUNITY EMPLOYERMinnesota State Colleges and Universities is an Equal Opportunity employer/educator committed to the principles of diversity. We prohibit discrimination against qualified individuals based on their race, sex, color, creed, religion, age, national origin, disability, protected veteran status, marital status, status with regard to public assistance, sexual orientation, gender identity, gender expression, or membership in a local commission as defined by law. As an affirmative action employer, we actively seek and encourage applications from women, minorities, persons with disabilities, and individuals with protected veteran status.Reasonable accommodations will be made to all qualified applicants with disabilities. If you are an individual with a disability who needs assistance or cannot access the online job application system, please contact the job information line at 651-259-3637 or email [email protected] . Please indicate what assistance is needed.