Sr. Website eCommerce Architect

We are seeking a driven Senior Website eCommerce Architect to coordinate the planning and improvement of our website and eCommerce marketing efforts. Critical thinking, data-driven decisions, hands-on execution to improve online shopping and increase revenue in Diagnostics & Genomics. The ideal candidate is a digital-savvy leader with expertise in website management, digital marketing, and customer experience. The candidate would also be familiar with managing multiple websites on various platforms.Key Responsibilities:eCommerce Strategy: Develop and implement comprehensive eCommerce strategies to achieve revenue, growth, and customer acquisition goals.Website Management: Oversee the day-to-day operations, maintenance, and optimization of the company’s eCommerce website to ensure an engaging and seamless user experience.Performance Optimization: Implement and analyze A/B testing, user experience design improvements, and conversion rate optimization initiatives.KPIs: Deliver ongoing critical metrics to internal partners that show the trends and performance of our online shopping experience and presence identifying trends, opportunities, and areas for improvement.Digital Campaigns: Coordinate with the marketing program management team to plan and carry out campaigns that enhance website traffic, engagement, and sales.Cross-Functional Collaboration: Partner with internal teams (e.g. IT, product, and marketing) and external vendors to ensure the smooth execution of eCommerce initiatives.Budget Management: Manage the eCommerce budget, ensuring efficient allocation of resources and alignment with business priorities.Technology Integration: Evaluate and recommend new eCommerce tools, platforms, or integrations to enhance website functionality and performance.Leadership: Work collaboratively with a team of eCommerce specialists or digital marketers, fostering professional growth and collaboration.