Vice President / General Manager, EMEA

We are seeking a Vice President / General Manager, EMEA to lead and scale our presence across Europe and into the Middle East. This is not just a regional leadership role—it’s a rare opportunity to build and scale the Redzone EMEA business from $5M to $30M+ in bookings over the next three years. The ideal candidate is a proven growth leader with deep operational and commercial experience in B2B SaaS or industrial technology, paired with a strong understanding of manufacturing environments.Key ResponsibilitiesCommercial Leadership & Growth StrategyOwn and execute the growth strategy to scale QAD Redzone’s EMEA business from $4.4M to $35M in new bookings over three years.Build and lead a high-performance commercial organization across sales, pre-sales, customer success, marketing, and partnerships.Develop and implement localized go-to-market strategies across multiple European countries (initial focus on UK, Germany, France, Benelux, Nordics, Southern and Eastern Europe).Go-to-Market ExecutionScale a multichannel GTM engine, including direct sales, channel partners, and OEM alliances.Drive pipeline development (4–5x quota coverage) via a mix of field, inside sales, and marketing-sourced demand.Build repeatable enterprise sales processes tailored to manufacturers, including value-based selling, quota models, and frontline coaching.Team Building & Organizational DesignExpand the EMEA team from a small high-performing unit (10 today) to a 50+ person regional organization.Recruit, mentor, and retain top-tier local talent while creating a high-accountability, high-velocity culture.Set up regional hubs or in-country teams in key markets, especially DACH, France, Benelux, and Nordics.Manufacturing and Market ExpertiseEngage directly with plant leaders, ops executives, and factory IT to deeply understand manufacturing pain points and position Redzone’s value.Operate fluently across OT and SaaS, especially in brownfield environments where digital transformation is early-stage but urgent.Leadership & CultureServe as a senior culture carrier for Redzone in EMEA—entrepreneurial, humble, customer-first, and relentlessly execution-driven.Instill a rigorous performance culture driven by data, forecasts, and KPIs, with a strong emphasis on accountability and outcomes.