Want to build a stronger, more sustainable future and cultivate your career? Join Cargill's global team of 160,000 employees who are committed to safe, responsible and sustainable ways to nourish the world. This position is in Cargill’s animal nutrition and health business, where we improve lives through better nutrition. Our team researches, innovates and creates solutions that deliver healthy results for our customers.Job Purpose and ImpactThe Social Media Specialist will execute marketing activities for a specific marketing channel, which may include digital platforms, social media or other channels. In this role, you will partner with other marketing teams to optimize customer engagement, advance the company's positioning and generate demand for the assigned products, brands and categories within the channel. You will contribute to maximizing marketing profit and revenue growth and optimizing channel performance.Key Accountabilities
Implement marketing strategies and plans for a specific channel to ensure efficient and effective content, execution and activation initiatives that align with overall marketing and business goals.
Collaborate with other teams to plan and execute complex events within the channel to enable cohesive positioning, lead capture, reach and engagement.
Collaborate with stakeholders to maintain channel access and platforms to enable strong reach and positioning within the channel.
Measure channel performance and perform channel attribution to support continuous improvement.
Stay informed about broader industry events, technologies and best practices to understand channel trends and help optimize channel performance.
Independently solve moderately complex issues with minimal supervision, while escalating more complex issues to appropriate staff.
Other duties as assigned
QualificationsMinimum Qualifications
Bachelor's degree in a related field or equivalent experience
Minimum of two years of related work experience
Preferred Qualifications
Experience in marketing strategy execution
Experience in digital marketing, campaign planning and execution, performance measurement, demand generation and activation and or content delivery
Equal Opportunity Employer, including Disability/Vet.Minnesota Sick and Safe Leave accruals of one hour for every 30 worked, up to 48 hours per calendar year unless otherwise provided by law.At Cargill, everyone matters and everyone counts. Cargill is committed to creating and sustaining an inclusive and diverse work environment where all employees are treated with dignity and respect. As such and in alignment with our Guiding Principles, Cargill's long-standing equal employment opportunity policy prohibits discrimination and harassment against any employee or applicant based on race, ethnicity, color, religion, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, age, disability, pregnancy, genetic information, marital status, family status, citizenship status, veteran status, military status, union affiliation, or any other status protected by law.Cargill also complies with all applicable national and local laws and regulations pertaining to non-discrimination and employment.Notice to Recruiters and Staffing Agencies: Cargill, Inc. and subsidiaries (“Cargill”) have an internal recruiting department. Please review this notice.US Employment Resources: Equal Opportunity Employer, including Disability/Vet.