Company DescriptionAbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. Job DescriptionCome to work each day with an inclusive and collaborative Business technology team! As an Senior Manager, Web Analytics & Personalization in AbbVie Business Technology Solutions (BTS), you’ll have opportunities to contribute to the digital transformation of a leading biopharma company, helping to create solutions that impact patients and their communities for the better.Web Analytics & Personalization Sr. Manager will lead and manage a team of developers and analysts working on building scalable web data analytics & personalization solutions. This role is key to end-to-end solution delivery, stakeholder management, collaborate with cross-functional IT & business teams within AbbVie US Commercial. The ideal candidate will have outstanding communication skills, proven data design and implementation capabilities, business acumen, and a highly developed drive to deliver resultsThe candidate must be able to help solve significant problems for AbbVie brand marketing teams focused on web data analytics & personalization related problems so that they can make right & timely data driven decisions. Operate as the subject matter expert and be the point person for all technical aspects involving web analytics data collection & reporting.S/he will report to the Associate Director – DSS Architecture & Engineering, part of Brand Technology Solutions.In this role, you'll be responsible for:
Help manage web analytics data collection and web content personalization platforms. This includes processing, cleansing, and verifying the integrity of data used for analysis.
Effectively communicate results of complex analytical models and influence action to improve Operations performance.
Manage front and back-end activities and be a subject matter expert in designing, architecting, and developing custom, low-code and no-code analytics solutions.
Manage stakeholder expectations by communicating insights and information to a broad range of stakeholders through meaningful oral and written communication.
Provide management and hands-on, expert-level assistance to developers, designers, front/back-end leads, systems analysts, etc.
Lead the team (internal and external) in providing detailed development estimates and solution development activities.
Responsible for SLC, inter IT audit and other AbbVie policies and procedures.
Establish governance and guidelines including a Community of Excellence (COE) for effective use of analytics solutions, their integration within the Martech platforms, and integration with other core AbbVie systems.
Work with minimal oversight; deliverables and relationships that are monitored through periodic reviews.
Supervise, motivate and mentor a team of developers and testers (internal/external) within her/his larger team.
Effectively manage budget, responsible for leadership status report, and participate in project intake activities.
QualificationsWhat makes you a strong candidate for this role:Required:
Bachelor's Degree with 8 years experience; Master's Degree with 7 years experience; PhD with 3 years experience.
Demonstrate proficiency across a range of technologies specifically including – Adobe Analytics, Adobe CJA, Adobe RT-CDP, Adobe Target and Adobe Launch.
Deep understanding of web data reporting data privacy implication, campaign data classification, SEM as well as data integration for other advertising domains.
Experience in data quality tools, including data profiling, cleansing and identity resolution and tools such as Claravine, Observepoint and OneTrust
Deep understanding of web services software architecture and design, specifically including content managed sites implementations.
Proven track record in leading medium to large workstreams, involving business and technical teams and managing onshore/offshore/near shore resources, in a multi-vendor environment.
Strong oral and written communication skills, including presentation skills.
Beneficial:
Experience with Life Sciences Pharmaceutical Commercial group.
Additional InformationApplicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
This job is eligible to participate in our long-term incentive programs
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:https://www.abbvie.com/join-us/reasonable-accommodations.html