WHAT DOES A VP, GROUP CREATIVE DIRECTOR DO? The VP, Group Creative Director (GCD) is an established Creative leader in the industry who actively drives creative in their group, inspiring and managing a team of Creative professionals across multiple brands, audiences and therapeutic categories, approximately $20MM+ in revenue. This role requires a proven, trusted leader with an ability to advance strategic, high-concept, creative campaigns and deliverables in every medium, elevating the work at every turn. The VP, GCD brings extensive industry experience to the table, including launches, label updates and navigating medical-legal hurdles.  As VP, Group Creative Director, you will be responsible for Creative output and business fundamentals of your group. This includes: Helping to create and/or review creative briefs, ensuring they provide a strong blueprint for on-strategy, brand-building, award-winning creative, looping in the ECD for support Strong written and verbal communication skills, expertly able to present compelling, original creative ideas confidently and clearly, supported by strategic rationale and insight Bringing in ECD/CCO and Executive Craft Director at key milestones in original campaign creative including the brief, tissues, and all key-decision in the production process. This also entails ensuring agency counterparts/AM/PM understand this is part of the process (non-original work is considered brochures/banners/derivative work from an existing campaign. All new campaigns or ads, TV pullouts or print campaign extensions are considered original work. Always clarify if there’s a question)  Collaborating closely with Strategy, AM and PM to manage and understand client needs and further brand objectives Ensuring TheWrks is written into scopes for concepting and Integrated Production  Engaging CraftWrks at the tissue stage on original work and tapping into the Executive Craft Director for all vendor selection and execution milestones   Creating opportunities where none exist, ideating on “what if” work, taking into consideration brand KSIs, disease awareness days, advocacy groups, etc. This can be a Creative-only approach, or a collaboration with other disciplines Utilizing brand planning as a time to sell in brand-building, award-winning work for the year ahead that will create buzz for our brands and our clients Ensuring your team is tracking with billability goals and that team members raise their hands/are redeployed during lulls in work–or if we are consistently running hot. These issues should be flagged to Resourcing and the ECD   Understanding and expertly managing talent-to-task in terms of staffing and working with AM/PM counterparts to ensure we staff appropriately and profitably, flagging concerns to ECD. Negotiating and advocating for appropriate hours on projects  In conjunction with your Leadership 1/L1 counterparts, finding organic growth opportunities, improving ways of working, and promoting business-enhancing/team-building ideas and initiatives   Leading Creative teams to new business wins, working with BD leads and collaborating cross functionally to tell a cohesive, strategically sound, compelling story with best-in-class creative that brings it to life  Overseeing TV, print shoots and postproduction to ensure everything goes smoothly–this may mean delegating to reports, pulling in your ECD/CCO, or you attending personally  Fostering a motivated, satisfied team, creating a strong, healthy culture where people feel supported and challenged by the work they are doing  Mentoring reports–and ensuring that there’s a pyramid of mentorship so that every team member is learning and growing Understanding EVERSANA INTOUCH processes, negotiating, troubleshooting, and solving for workflow challenges along with Account, PM, and other affiliate Creative leads. You can always escalate concerns to the ECD. They are there to help.