The Email Marketing Developer will be responsible for designing, coding and testing emails that nurture customer relationships throughout their journey with our brand Balsam Hill US.   This position reports to the CRM Marketing Manager and is based in our Boise office location. This role is expected to work in a hybrid model, which currently includes Monday, Tuesday, and Wednesday in-office. What you’ll do:  Build/Code visually appealing and responsive HTML/CSS email templates to be compatible with Optimail Develop and modify email templates and existing campaigns, including editable modules so templates can be reused Test compatibility and proper rendering across different email clients and devices, and perform A/B testing to optimize campaign performance Develop rule-based email templates that integrate personalized dynamic content elements, automate workflows and configure link tracking Implement customer segmentation strategies and manage email streams and sequences that engage customers at different stages of their journey Work with marketing teams, designers, and other stakeholders to execute email strategies Apply best practices in email development, email compliance regulations especially CAN-SPAM, GDPR, and accessibility Troubleshoot HTML, CSS or other performance issues  May be tasked in construction/executing email campaigns. This can include implementing conditional logic or leveraging 3rd party content for personalization, using Optimove and other similar programs What you bring to the table:  Bachelor’s degree in related field; and/or 3+ years of relevant experience, preferably with an eCommerce brand  3+ years of experience with various email marketing and/or CDP platforms, like Optimove, Klaviyo, Salesforce Marketing Cloud.  Fluent in HTML and CSS Demonstrate commitment to accuracy and thoroughness  Experience with A/B testing and email optimization  Experience with proofing tools such as Litmus or Email on Acid  Experience using, building, and maintaining both one-off marketing and lifecycle campaigns  Nice to have:  Knowledge of email subscriber list best practices for both GDPR and CAN-SPAM laws Excellent verbal and written communication skills that bridge technical and non-technical audiences  Knowledge of SQL, AMPScript, JavaScript, JIRA or other project management tools  Notes: This is a temporary position, expected to last through January 2025  About Us: Balsam Brands is a global, omnichannel retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, the Philippines, Canada, and Mexico.   The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace. Check out our flagship brand, Balsam Hill: www.balsamhill.com  Balsam Brands in Forbes: https://bit.ly/balsambrandsforbes2023 Balsam Brands on LinkedIn: http://www.linkedin.com/company/balsam-brands/ Glassdoor: https://bit.ly/balsambrands-glassdoor At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes:Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review processComprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependentsUp to $2,000 annual funding toward HSA accountsMedical, transit, dependent care FSAInfertility coverage offered on all medical plansGenerous parental leave program and flexible return optionsCompany-paid life and AD&D insuranceCompany-paid short and long-term disability insurance401(k) with dollar-for-dollar company match up to $4,000 per calendar yearEmployee Assistance Program (EAP) and other mental health and wellness perksPaid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packagesPaid 5-week sabbatical leave after 10 years of employmentAnnual continuous learning benefit up to $1,000 per person, per fiscal yearUp to $300 flexible reimbursement to support setup of new team member's work-from-home environmentGenerous team member merchandise discountValuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insuranceThe base pay rate for this position is $33-41 per hour. At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment. #LI-Hybrid [BD1]Only use benefits for FT (30hrs)
Job Details
ID | #54036909 |
Estado | Idaho |
Ciudad | Boise |
Tipo de trabajo | Full-time |
Salario | USD TBD TBD |
Fuente | Balsam Brands |
Showed | 2025-06-19 |
Fecha | 2025-06-19 |
Fecha tope | 2025-08-18 |
Categoría | Etcétera |
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