We're looking for a Digital Marketing Expert to develop, implement, track, and optimize our digital marketing campaigns across various digital channels. The ideal candidate will have a solid understanding of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
Responsibilities:
- Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads.
- Manage and optimize digital advertising campaigns (SEM, PPC, display advertising) to increase brand awareness and drive conversions.
- Utilize SEO techniques to improve website ranking and increase organic traffic.
- Develop and manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Create and curate engaging content for social media platforms to build brand presence and engage with the audience.
- Monitor and analyze key performance metrics to identify trends and insights and optimize campaign performance.
- Collaborate with cross-functional teams, including content creators, designers, and developers, to ensure cohesive and effective digital marketing initiatives.
- Stay current with the latest trends and best practices in digital marketing and suggest new ideas to enhance campaign performance.
Qualifications:
- Proven work experience as a Digital Marketing Specialist or similar role.
- Demonstrable experience managing PPC, SEO, SEM, email marketing, and social media campaigns.
- Strong analytical skills and proficiency in Google Analytics or similar tools.
- Excellent written and verbal communication skills.
- Creative thinking with a strategic mindset and attention to detail.
- Certifications in digital marketing (e.g., Google Ads, Google Analytics, HubSpot) are a plus.
What do we offer?
Competitive compensation.
Room for growth and professional development.
Make a meaningful impact and contribute to the success of a growing company.
If you're a digital marketing enthusiast with a passion for driving results and making a difference, we'd love to hear from you!
Please submit your resume.