Job DescriptionCan you write like a journalist for Wired or FastCompany, analyze like a digital strategist and capture a reader? Are you a big thinker, but good with the details? Do you enjoy creating a concept and making it happen? Do you have a background in ERP and a flair for business challenges? This is a unique time to join the ERP Product Marketing team. The right candidate will accelerate the adoption of the next generation of Cloud ERP. Understanding of Accounting and Finance business processes will be a big plus.This Senior Product Marketing Manager will contribute to the development and execution of go-to-market messaging and positioning for Finance professionals, working with an array of other organizations on a global level. Key activities include message creation based on business persona and process, ongoing research into key CFO Office trends, social media outreach, digital marketing, presentation development, white paper composition, product launches, and sales enablement.Preferred QualificationsIdeal candidate will be a creative writer with excellent storytelling abilities, as well as resourceful with excellent verbal and written communication skills to develop modern content targeted at C-level. Excellent presentation skills and the ability to facilitate meetings a must. Will have experience working with virtual teams and product experts to evangelize their solution and customer successes to target audience.
Experience writing compelling, high quality documents and presentations on short deadlines. You must be an excellent writer and good story-teller. Examples of prior work will be requested.
Expertise and a proven track record successfully marketing SaaS applications
Knowledge of ERP products, market and competitors
Understanding of Accounting or Finance business process
Proven positioning and messaging skills
Ability to think strategically with tactical execution
Excellent verbal, written, visual/presentation skills
Demonstrated ability to work across cross-functional teams to achieve business objectives
Motivated with ability to prioritize tasks and work in a fast-paced, dynamic environment
SEO and SEM
Bachelor’s degree in business, marketing or related field; 5-7 years of marketing/product marketing experience
Career Level - IC4ResponsibilitiesA Senior Product Marketing Manager develops an on-going expertise in a market area and focuses on these activities:
Go-to-Market Strategy:
Develop and execute go-to-market strategies and plans by product, industry, theme, and/or audience
Analyze current market position and recommend ways to boost market share, considering customer segmentation, industry segmentation, product bundling and product TCO/ROI
Collaborate with Product Strategy and Product Management to ensure marketing plans support product roadmap and releases
Positioning and Messaging:
Create compelling and differentiated content, including customer stories via presentations and video, infographics, social media copy, whitepapers, web content, brochures, surveys, contributed articles, sales kits, customer testimonials that can be leveraged globally.
Distill key functionality and benefits into core persona-based product marketing messages and be able to execute on them at scale.
Lead creation of playbooks that identify/define strategic and targeted opportunities, while enabling sales and marketing alignment for closed-loop execution.
Demand Generation:
Coordinate with various marketing execution departments including field marketing, corporate communications, brand and advertising to ensure successful and targeted execution of various demand generation activities including: events, web seminars, direct mail, nurturing campaigns, and sponsorships.
Convey outbound product messaging, positioning, marketing, and deliverables
Participate in cross-organizational product launch plans
Disclaimer:Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.Range and benefit information provided in this posting are specific to the stated locations onlyUS: Hiring Range: from $97,400 to $199,500 per annum. May be eligible for bonus and equity.Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle’s differing products, industries and lines of business.Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.Oracle US offers a comprehensive benefits package which includes the following:
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.About UsAs a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s problems. True innovation starts with diverse perspectives and various abilities and backgrounds.When everyone’s voice is heard, we’re inspired to go beyond what’s been done before. It’s why we’re committed to expanding our inclusive workforce that promotes diverse insights and perspectives.We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.Oracle careers open the door to global opportunities where work-life balance flourishes. We offer a highly competitive suite of employee benefits designed on the principles of parity and consistency. We put our people first with flexible medical, life insurance and retirement options. We also encourage employees to give back to their communities through our volunteer programs.We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by calling +1 888 404 2494, option one.Disclaimer:Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law. Which includes being a United States Affirmative Action Employer