Our MissionAt Palo Alto Networks® everything starts and ends with our mission:Being the cybersecurity partner of choice, protecting our digital way of life.Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.Your CareerWe are looking for a confident Global Events Manager who is passionate about re-defining events in this ever-changing environment, with a focus on innovation and delivery of attendee experiences as guiding principles.T he candidate will have a collaborative and creative approach to event design. In this role, you will primarily be responsible for managing, leading and supporting a variety of events across the Global Events Portfolio. The ideal candidate will have experience driving corporate branded events on a conference scale and they are hands - on, curious and love learning new things.This results-focused Event Manager is responsible for working cross-functionally across Palo Alto Networks, with Field Marketing and GTM/BU leaders as the primary stakeholder audiences. You will manage/influence senior leadership, product marketing, PR, sales, demand gen, communications campaigns, brand and event pipeline goals. You will set the standard for professionalism, work ethic and collaboration within the team. This position will report directly to the Director, Head of Global Events.Your Impact
Strategically plan and lead the execution of our events across the Global Events portfolio with a live, virtual and hybrid strategy
Work closely with executives, senior leaders and stakeholders to define agenda, speakers, training, content strategy, etc.
Drive all event communications
Source, lead and drive our trade show portfolio strategy to ensure we are reaching the right audiences at the right time
Lead the process for sourcing event vendor focused on conceptualizing and building with an emphasis on experiential event design
Research, source and manage guest speakers
Conceptualize and execute on ancillary events which support networking and engagement with attendees, such as evening dinners, dine-around functions, brain dates etc
Deliver exceptional attendee experiences which drive engagement, attendance, participation and post-event follow-up response
Work closely with Go To Market (GTM) partners and cross-functional marketing teams to develop repeatable content, tools, systems, processes and guidelines to drive scale and impact.
Manage key audiences, accelerate sales pipeline and drive marketing-influenced bookings for all events.
Partner closely with the broader marketing teams to ensure there is consistency of messaging across all aspects of events.
Have a true strategic cross collaborative approach when working with different business units
Maintain a budget for events and closely track spend against targets.
Set success criteria, measure and report out the impact of each major event on awareness, engagement and pipeline acceleration metrics.
Validate event investment versus the ROI driven from each major event.
Develop strong cross-functional relationships to ensure involvement and input on event strategy from product, customer success, and sales
Your Experience
5+ years delivering successful event experiences, across a global events portfolio and virtual/hybrid event experience required within cybersecurity
Demonstrates Strong Emotional Intelligence (EQ) and a problem solving approach to challenging situations
Exhibits professionalism and can effectively address inquiries or challenges with poise and clarity
Excellent written, verbal, and visual presentation skills
Creative, collaborative, and resourceful
Experience sourcing and managing agency partnerships
Ability to multi-task and prioritize in a fast-paced and dynamic work environment
Lead and influence cross-departmentally
Data-driven mindset focused on setting and measuring KPIs and pipeline metrics
Strong understanding and practice of event strategy
Knowledge and experience with online event platforms and tools (reg/web/mobile) for digital, live-streamed and in-person events
Experience working in both digital and in-person event environments
Positive and motivated self-starter
Comfortable dealing with ambiguity, with the ability to drive clarity for the team
Excellent budget and financial prowess
The TeamOur Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.Our CommitmentWe’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at [email protected] .Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.All your information will be kept confidential according to EEO guidelines.The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/com-missioned roles) is expected to be between $88,200/yr to $142,650/yr. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found here (http://benefits.paloaltonetworks.com/) . Is role eligible for Immigration Sponsorship?: No. Please note that we will not sponsor applicants for work visas for this position.