Total Turf, INC is seeking a creative and driven Social Media Manager to lead our video content strategy. You'll be responsible for filming, editing, and publishing 100 videos over the next 12 months to establish TT as Sacramento's premier artificial turf installer. This is a performance-based role perfect for someone who wants to grow with a rapidly expanding business.
IMPORTANT: This is a LOCAL, ON-SITE, HYBRID role. Agencies and contractors not based in Sacramento should NOT apply.
Compensation: $100 per completed video (filmed, edited, posted)
Target: 2-3 videos per week (8-12 videos per month)
Potential Monthly Earnings: $800-$1,200
Location: Sacramento area (must travel to job sites locally)
Key Responsibilities
Content Creation (Filming)
Film high-quality iPhone videos at TT job sites throughout Sacramento area
Capture before/after transformations, installation process, team interviews
Coordinate with installation crew for optimal filming opportunities
Travel to residential and commercial job sites (Rancho Murieta, Fair Oaks, Galt, etc.)
Conduct brief customer interviews and testimonials
Film educational content demonstrating turf installation techniques
Video Production (Editing)
Edit videos using CapCut (preferred) or similar mobile editing apps
Create engaging 15-60 second videos optimized for each platform
Add captions, music, graphics, and branded elements
Ensure consistent visual branding across all content
Create platform-specific versions (Instagram Reels, Facebook, YouTube, TikTok)
Maintain video library and organize content assets
Social Media Management (Posting)
Post content across Instagram, Facebook, YouTube, TikTok, Google My Business
Write compelling captions with local hashtags and clear calls-to-action
Respond to comments and engage with followers
Monitor analytics and adjust strategy based on performance
Schedule posts for optimal engagement times
Cross-promote content across platforms
Required Qualifications
Technical Skills
Proficient in iPhone video recording (4K, proper lighting, stable shots)
Experience with CapCut video editing (preferred) or similar apps
Understanding of social media platforms and their video requirements
Basic graphic design skills for thumbnails and branded elements
Comfortable with social media scheduling tools
Personal Qualities
LOCAL SACRAMENTO CANDIDATE ONLY - No remote agencies or out-of-area contractors
Reliable transportation and willingness to travel to job sites within Sacramento area
Available during business hours (7 AM - 5 PM) for filming at local job sites
Strong communication skills for customer interactions
Self-motivated and able to work independently
Detail-oriented with consistent posting schedule
Professional appearance for representing TT brand on-site
Preferred Experience
1+ years social media content creation
Experience in construction, landscaping, or home improvement industry
Local Sacramento area knowledge
Personal brand or portfolio of video content
Understanding of local SEO and hashtag strategies
Ideal Candidate Profile
You're Perfect If You:
Currently manage social media for yourself or other businesses
Have a smartphone with good video capabilities
Understand what makes content go viral on Instagram/TikTok
Are comfortable talking to homeowners and business owners
Want to learn about the artificial turf industry
Enjoy variety in your work (office days vs. field days)
Are motivated by performance-based compensation
Bonus Points For:
Existing following on social media platforms
Experience with home improvement or contractor content
Bilingual capabilities (English/Spanish)
Drone operation experience
Photography skills for still content
Work Environment & Schedule
Typical Week Structure
2-3 filming days: On-site at job locations (3-4 hours per site)
2-3 editing days: Remote work creating and posting content
Flexible scheduling: Coordinate around installation timeline
Peak seasons: More opportunities during busy installation periods
Travel Requirements
MUST BE SACRAMENTO-BASED - This is not a remote position
Must have reliable transportation for local job site visits
Willingness to travel within 45-minute radius of Sacramento (Rancho Murieta, Fair Oaks, Galt, etc.)
Occasional weekend work for special projects
Mileage reimbursement provided for job site visits
NO AGENCIES OR OUT-OF-AREA CONTRACTORS
Growth Opportunities
Performance Incentives
Bonus for videos that achieve high engagement (10K+ views)
Increased rate for exceptional month performance (15+ videos)
Annual performance review with rate increase potential
Opportunity for additional marketing projects
Career Development
Learn artificial turf industry (potential for sales role growth)
Build portfolio with B2B and home improvement content
Networking with local contractors and business owners
Potential to manage additional TT marketing initiatives
Application Requirements
Portfolio Submission
Please include:
3-5 sample videos you've created (Instagram Reels, TikTok, etc.)
Brief description of your social media experience and CapCut editing skills
Equipment list (phone model, editing apps you use)
Availability (days/times you can film)
Transportation confirmation and willingness to travel
Application Questions
Confirm you are Sacramento-based and available for local, on-site filming
What's your experience with iPhone video creation?
Do you have experience with CapCut editing? If not, are you willing to learn?
How would you make artificial turf installation entertaining?
What's your favorite social media platform and why?
Are you available for job site filming during business hours in the Sacramento area?
Do you have reliable transportation for traveling to local job sites?
Next Steps
Application Process:
Submit portfolio and application via email
Phone interview to discuss experience and expectations
Paid test project: Create one video from provided footage
In-person meeting with TT team
Background check and start date coordination
Start Date: Immediate for qualified candidate
Training Period: 1 week paid orientation to learn TT process and brand standards
About TT
TT is Sacramento's premier artificial turf installer, serving residential and commercial clients throughout the greater Sacramento area. We're known for:
Premium Made-in-USA turf materials
10-step systematic installation process
All 5-star reviews across Google, Yelp, and Nextdoor
Licensed, bonded, and insured
No subcontractors - all work done by trained TT crew
We're experiencing rapid growth and looking for team members who want to grow with us.
Ready to turn artificial turf into viral content? We want to hear from you!