- • Qualifications
- • A bachelor's degree in marketing, communications, or a related field is preferred.
- • Demonstrated experience in digital marketing, with a solid grasp of online platforms and trends.
- • Proficiency in graphic design software (e.G., Adobe Creative Suite) and video editing tools.
- • Strong background in photography and visual content creation.
- • Familiarity with email marketing best practices and CRM systems.
- • Excellent social media management skills across various platforms.
- • Knowledge or experience with LinkedIn is a PLUS.
- • Key Responsibilities
- • Develop and execute comprehensive digital marketing campaigns to boost brand visibility and drive sales.
- • Create captivating visual content for various digital platforms, including social media, websites, and email marketing.
- • Use graphic design, video creation, and editing expertise to craft engaging multimedia content.
- • Manage social media accounts, fostering engagement and building connections with the audience.
- • Plan and execute email marketing campaigns, analyzing metrics to refine strategies for optimal performance.
- • Keep the PDF catalog up-to-date with accurate product information to ensure a seamless customer experience.
- • Implement inbound marketing techniques to attract and retain customers.
- • Implement and use CRM systems to manage customer interactions and track the effectiveness of marketing efforts.
- • Collaborate with third-party logistics partners such as Amazon, eBay, and Walmart to maximize online sales opportunities.