Job DescriptionRemote: This role is categorized as remote. This means the successful candidate may be based anywhere in the United States and is not expected to report to a GM worksite unless directed by their manager.About GM EnergyGM Energy is transforming the energy and power industry with innovative solutions that integrate EV technology with home energy management. Our mission is to provide sustainable, decentralized energy solutions that reduce reliance on traditional grids and enhance energy resilience for customers. As a rapidly growing business unit within General Motors, we are looking for dynamic leaders to help drive our vision forward.Position OverviewThe Assistant Manager, Direct Sales is a critical leadership role within GM Energy, reporting directly to the Group Manager, Direct Sales. This role is responsible for overseeing a team of Home Energy Consultants (HECs) and Setters, ensuring they meet performance targets, adhere to sales best practices, and deliver an outstanding customer experience. The Team Lead will focus on performance management, sales effectiveness, customer satisfaction, and operational efficiency, ensuring the success of their assigned team within the broader Direct Sales organization.Key Responsibilities:Sales Team Leadership & Performance Management
Lead, coach, and mentor a team of Home Energy Consultants (HECs) and Setters to achieve sales targets and conversion rates.
Monitor individual and team performance metrics, including sales quotas, appointment conversion rates, and revenue targets.
Conduct regular one-on-one coaching sessions and team meetings to provide guidance, performance feedback, and professional development opportunities.
Ensure team members are executing GM Energy’s sales methodologies and utilizing the sales playbook effectively.
Oversee the adoption of sales tools and CRM systems to maintain accurate tracking of customer interactions, appointments, and sales data.
Sales Process & Strategy Execution
Maintain and refine the GM Energy sales playbooks, ensuring best practices, objection handling strategies, and sales scripts are consistently applied.
Conduct call monitoring and sales recording reviews, providing actionable feedback to improve customer interactions and close rates.
Collaborate with the Group Manager and Sales Enablement team to optimize lead distribution and territory planning.
Work with sales operations to improve data-driven decision-making through regular performance analysis.
Address customer complaints or escalations, working with internal stakeholders to resolve issues effectively.
Operational Management & Administration
Ensure accurate tracking of team tasks, appointments, and follow-ups within the CRM and sales enablement platforms.
Manage team scheduling, including vacation days, time-off requests, and shift planning , ensuring appropriate coverage for lead handling.
Assist in onboarding and training new HECs , ensuring they are equipped with the necessary skills and knowledge to succeed.
Act as a liaison between sales representatives and the Group Manager , providing insights and recommendations to improve processes.
Additional Job DescriptionQualifications & Experience
Bachelor's Degree or equivalent experience.
3+ years of related experience in sales leadership or team lead roles, preferably in direct-to-consumer (DTC) sales.
Proven track record in managing and coaching sales teams, with a focus on B2C energy, home services, or EV-related products preferred. Experience with GM Energy products a plus.
A deep understanding of energy residential sales and GTM process, prefered. Experience working with GM Energy residential sales process, a plus.
Strong understanding of sales metrics, CRM tools (Salesforce preferred), and sales enablement best practices.
Experience in call monitoring, performance coaching, and structured sales training methodologies.
Ability to analyze data-driven insights to improve individual and team performance.
Excellent communication skills, with the ability to motivate, develop, and engage sales professionals.
Highly organized and detail-oriented, with a proactive approach to problem-solving.
Knowledge of EV charging networks, home energy storage, and energy efficiency products is a plus.
Willingness to travel up to 10-15% for training, team meetings, and field coaching.
Why Join GM Energy?
Opportunity to lead in a high-growth industry, shaping the future of home energy solutions.
Collaborative and innovative team environment, working with cutting-edge technology.
Competitive compensation and benefits package, including incentives tied to team performance.
Career growth opportunities within GM Energy and the broader General Motors organization.
If you are a motivated sales leader with a passion for energy solutions and developing high-performing teams, we want to hear from you!Compensation: The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws. The compensation may not be representative for positions located outside of New York, Colorado, California, or Washington.
The salary range for this role is ($76,100 - $121,600 ). The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.
Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more
PLEASE ONLY APPLY IF YOU DO NOT NEED SPONSORSHIP TO WORK IN THE UNITED STATES NOW OR IN THE FUTURE. WE ARE UNABLE TO CONSIDER CANDIDATES WHO REQUIRE SPONSORSHIPThis job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.#LI-KD1About GMOur vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.Why Join UsWe aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.Benefits OverviewThe goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others: Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents; Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family; Company and matching contributions to 401K savings plan to help you save for retirement; Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values; Tuition assistance and student loan refinancing; Discount on GM vehicles for you, your family and friends.Diversity InformationGeneral Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.Equal Employment Opportunity StatementsGM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:Our Company (https://search-careers.gm.com/en/working-at-gm/)Our CultureHow we hire (https://search-careers.gm.com/en/how-we-hire/)Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. 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