Job Details

ID #17288106
Estado Wyoming
Ciudad Laramie
Tipo de trabajo Full-time
Salario USD $45,936 a year 45936 a year
Fuente University of Wyoming
Showed 2021-07-25
Fecha 2021-07-08
Fecha tope 2021-09-06
Categoría Marketing/publicidad/PR
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Marketing & Comm Spec.

Wyoming, Laramie, 82070 Laramie USA

Vacancy caducado!

The University of Wyoming invites diverse applicants to consider our employment opportunities. We are also especially interested in candidates who have experience working with diverse populations and/or diverse initiatives .

JOB TITLE:

Marketing & Comm Spec.

JOB PURPOSE:

Provide leadership in the design and development of marketing, sales, and public relations strategies for the University Store and other possible Union retail entities. Provide a strategic marketing and sales approach that considers the integration of all marketing efforts, including the website, social media presence, publications, advertising pieces, multimedia/video pieces and communications/press releases.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Develop and execute marketing/promotional/event activities that meet overall objectives. Collaborate in the development of a 12-month marketing calendar and act to ensure activities are implemented in a timely and effective manner. Establish and maintain consistent branding efforts and advise area director(s) in those efforts.

  • Direct the production of and/or design of graphics for promotional materials to maintain consistency in theme and focus.

  • Examine, revise, and execute website and e-commerce strategies to improve sales and communication with the customer. Provide coordination of marketing/promotional and sales efforts through the website. Work with third party vendor(s) in the development and maintenance of websites.

  • Direct and maintain all online social media activities to be consistent with established or new communication strategies.

  • Hire, train and provide direct supervision to web coordinator and support staff.

  • Manage and monitor designated budgets.

  • Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas and services.

  • Establish or maintain cooperative relationships with student groups, representatives of governmental, community, employee, public interest groups, and news and other media.

  • Identify trends or key group interests or concerns or to provide advice on staying current with techniques and approaches.

  • Provide a website strategy and plan content updates regularly for both the external college website while driving internal communication.

  • Provide direction and assistance on the most appropriate way to present information and ways to engage the audience. Write press releases and coordinate photo opportunities.

  • Coordinate special events to promote relations with students, alumni, retirees, and a variety of VIPS.

  • Represent University Store and Dining Services in committees, resources fairs and events. Review all donation request and approve as appropriate or under management direction.

Employees may be requested to perform job-related tasks other than those specifically presented in this description. Participating in the University’s hazardous waste minimization program is part of the job of each employee who uses (or may come in contact with) hazardous materials. Fair Labor Standards Act (exempt/non-exempt) is designated by position.

KNOWLEDGE, SKILLS, AND ABILITIES:

  • Excellent oral and written communication skills.

  • Excellent organizational skills.

  • Excellent interpersonal skills and commitment to customer service.

  • High level of problem solving skills.

  • Ability to work effectively in a culturally diverse environment.

  • Ability to interpret departmental needs and construct solutions.

  • Ability to manage and meet deadlines.

  • Knowledge of applicable Federal and State laws and regulations.

  • Knowledge of capital expenditure budging policies and procedures as applied to public institutions.

  • Proven ability to continually adapt and learn new procedures and software programs.

WORKING CONDITIONS:

  • May be required to work a flexible schedule, including nights, weekends, and holidays.

  • Work is normally performed in a typical interior/office work environment.

  • No or very limited exposure to physical risk.

  • No or very limited physical effort required.

SUPPLEMENTAL FUNCTIONS:

  • Perform miscellaneous job-related duties as assigned.

  • Attend and participate in trainings and other professional development activity.

  • Participate in performance-related goal setting and achievement to meet personal and organizational goals and objectives.

COMPETENCIES:

  • Attention to Detail

  • Technical/Professional Knowledge

  • Formal Presentation Skills

  • Strategic Planning

  • Quality Orientation

  • Analysis/Problem Identification

REMOTE WORK ELIGIBILITY:

This position provides vital support to campus customers and requires the successful candidate be available to work on campus.

MINIMUM QUALIFICATIONS:

Education: Bachelor's degree, preferably in Business, Marketing or related focus

Experience: 3 years work-related experience in an office or professional setting

Required Licensure, Certification, Registration or other Requirement: Valid driver's license with a motor vehicle record (MVR) that is compliant with the University Vehicle Use Policy .

DESIRED QUALIFICATIONS:

  • Experience with designing, producing, and managing an annual marketing and communications plan

  • Experience developing and executing integrated digital and social media campaigns

  • Critical thinking skills and highly adaptive and organized

  • Strategic planning skills

  • Experience leading marketing and communications in higher education, private industry, or non-profits

  • Experience working with senior leaders and across diverse functional areas

  • Ability to make proactive recommendations to leadership based upon available data

REQUIRED MATERIALS:

Complete the online application and upload the following for a complete application: cover letter, resume or C.V. and contact information for four work-related references.

HIRING STATEMENT:

UW is an Affirmative Action/Equal Opportunity Educator and Employer. We are committed to a multicultural environment and strongly encourage applications from women, minorities, veterans and persons with disabilities.

In compliance with the ADA Amendments Act (ADAAA), if you have a disability and would like to request an accommodation to apply for a position, please call 307-766-2377 or email [email protected]

ABOUT LARAMIE:

The University of Wyoming is located in Laramie, a town of 30,000 in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its university, helping to make it a leader in academics, research and outreach. The university has state-of-the-art facilities in many areas and the community provides the advantages of a major university.

Located in a high mountain valley near the Colorado border, Laramie offers both outstanding recreational opportunities and close proximity to Colorado’s Front Range, a bustling group of metropolitan cities including Denver, Boulder, and Fort Collins. This beautiful mountain landscape offers outdoor enjoyment in all seasons, with over 300 days of sunshine annually. For more information about the region, please visit http://visitlaramie.org/

Vacancy caducado!

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