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Marketing and Communications Manager
Surrounded by the breathtaking vistas of the famed Grand Teton Mountain Range and teeming with an inspiring array of wildlife, our alpine mountain resort offers the perfect mix of rustic adventure and luxury accommodations. Ski, hike, bike, raft and more at one of the premier resorts in Jackson Hole.
Marketing and Communications Manager
Full Time
Four Seasons Resort and Residences Jackson Hole
Four Seasons Resort and Residences Jackson Hole is looking for a Marketing and Communications Manager to work i n collaboration with the Regional Director of Marketing .
The Marketing and Communications Manager will play an integral role in the development and execution of the hotels annual marketing plan comprised of public relations, social media, and marketing communications strategies that support the Resort’s busines s objectives.
Increased awareness and visibility of the Hotel, Private Residences, Food and Beverage outlets, Spa and employee stories are primary to role in driving traffic and revenues.
Join Our Team
Work on a team that is built on mutual respect, collaboration, and focuses on excellent results. Four Seasons Resort and Residences Jackson Hole is the only AAA Five Diamond, Forbes Five Star Resort in Wyoming.
Four Seasons provides employees with the same level of care that we expect to be shared with our guests. We have been ranked in FORTUNE Magazine's 100 Best Companies to work for since 1998.
Responsibilities
Digital Marketing
Oversee the Resort’s digital strategy with a proactive and creative approach to all available digital and electronic marketing platforms. Design and implement innovative programs and campaigns that increase awareness of the Resort, its offerings and dynamic team. Ensure such programs align with Brand DNA and standards as well as active marketing plans and budgets, while refining programs to capitalize on opportunities
Actively co-manage FS proprietary websites, ensuring alignment with the Resort’s positioning and business objectives and creative storytelling
Ensure up-to-date information on partner and third-party websites
Plays a key role in reputation management, acting as a strategic communications advisor to management by keeping track of public attitudes, developing key messages and managing potential issues and organize responses
Support additional digital marketing activities as needed such as SEO/SEM, PPC, digital advertising)
Assists Director of Marketing with SEO, digital marketing, PPC and e-commerce (as needed) to ensure messaging and creative is aligned across all activities
Track ROI and present monthly results of digital marketing efforts
Social Media
Work with our 3 rd party Social media company (BCV) in curating and creating relevant and engaging content, telling a story consistent with our Resort and Four Seasons Brand DNA and standards
Leverage social media channels to amplify key messages and activities, elevating the importance of search as well as strategic and creative communication
Pursue and coordinate social media influencer visits and utilize available programs to integrate proper User Generated Content
Work closely with each department at the Resort to identify and produce social media content opportunities and have presence at relative Resort events
Monitor social media conversations relevant to industry, luxury and local market
Coordination of Resort participation in Four Seasons global social media campaigns
Public Relations
Work with Director of Marketing on the creation of new and extraordinary experiences, local partnerships, media communications, maintaining media relationships, and media visits/interviews
Maintain image library and Press Room to ensure the best representation of Resort
Attend Brand PR meetings and events
Manage the design and/or coordination of Resort promotions and collateral
Manage the production and coordination of photo and video shoots
Manage identifying and executing local event participation and activations that reach our local neighborhood surrounding communities
Manage PR related tracking and reports and assist with highlight presentations
Preferred Qualifications and Skills
Education and Experience
College graduate
Minimum of three years of experience in social media, digital marketing, public relations and related industries, preferably within hospitality preferred
Desired Skills and Abilities
Excellent writing, presentation and communications skills, with a strong sense of quality and a creative mind set
Photography skills and an eye for aesthetic
Attention to detail and organization
Media relations experience
Demonstrated knowledge of mobile, emerging and social media applications
Knowledge of production methods in graphic arts and collateral
Ability to multi-task effectively, managing multiple projects while being cognizant of deadlines and priorities
Ability to manage third-party agencies, partners, and vendors
Computer savvy with Microsoft Office and various design programs
What to Expect: You Will
- Be part of a cohesive team with opportunities to build a successful career with global potential
- Have access to a robust benefit plan
- Have the opportunity to engage in diverse and challenging work
- Derive a sense of pride in work well done
- Be recognized for excellence
http://jobs.fourseasons.com/
https://www.linkedin.com/company/four-seasons-hotels-and-resorts
https://www.facebook.com/FourSeasonsJobs
https://twitter.com/FourSeasonsJobs
We look forward to receiving your application!
Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster please visit this website - http://www.eeoc.gov/employers/upload/posterscreenreaderoptimized.pdf