Vacancy caducado!
As a top-ranked law firm with a proven reputation for providing aggressive litigation representation, Shuman, McCuskey & Slicer seeks a Marketing Manager for its Charleston, WV office.
The Marketing Manager will be responsible for firm-wide marketing and communications activities. The Marketing Manager will develop, lead, and execute marketing campaigns and manage marketing events.
Essential Duties and Responsibilities:
- Lead and/or assist in the writing and design of marketing, advertising, lateral recruiting materials, social media posts, website postings and attorney profiles, press releases, and internal communications.
- Work with firm management to identify target markets and clients and market the firm to potential clients; assisting as needed with responses to requests for proposals for legal services.
- Lead and manage events, including organizing event details, mailing lists, RSVPs, catering, venues, etc.
- Analyze marketing metrics and evaluate and recommend next steps to market the firm and the lawyers in the firm.
- Work closely with firm management to understand client and firm goals to fuel campaign development.
- Manage the work of external communications partners for projects as needed.
- Manage support staff as needed to execute internal and external campaigns.
- Make presentations to leadership concerning marketing plans and metrics.
- Stay abreast of new marketing tactics and best practices for law firm marketing.
- Other duties as assigned.
Required Education/Experience:
- Bachelor’s Degree in communications, marketing, journalism or a similar field.
- Three to five years of experience in marketing or communications-related field preferred.
- Strong knowledge of and experience in integrated marketing plan development and execution.
- Strong business and creative writing skills a must.
- Ability to lead initiatives and manage other staff members.
- Excellent interpersonal and formal presentation skills.
- Must be proficient in social media, especially LinkedIn, Facebook, and Twitter.
- Must be an excellent problem solver, with the ability to pay strong attention to detail.
- Some travel between the Firm’s offices required.
- Must have the ability to prioritize work to meet deadlines and work under pressure.
- Advertising/PR/marketing agency experience preferred.
- Past law firm experience a plus.
- Understanding of PR/media relations and insurance claims industry a plus.
Shuman, McCuskey & Slicer, PLLC offers an outstanding benefit package that includes:
- Medical
- Dental
- 401K Program
- Paid Time Off
- Paid Holidays
Equal Opportunity Employer.
Job Type: Full-time
Experience:
- Marketing or Communications-Related: 3 years (Required)
Education:
- Bachelor's (Required)
Required travel:
- 25% (Required)
Benefits offered:
- Paid time off
- Health insurance
- Dental insurance
- Healthcare spending or reimbursement accounts such as HSAs or FSAs
- Retirement benefits or accounts
- Flexible schedules
- Workplace perks such as food/coffee and flexible work schedules