Data Visualization Specialist

OverviewBryceTech is seeking a Digital Analytics Analyst to support the International Trade Administration’s (ITA) Industry and Analysis (I&A) Office of International Engagement (OIE). This role is responsible for developing, editing, and publishing digital content, as well as analyzing and reporting web performance metrics to enhance ITA’s online presence and stakeholder engagement. The Analyst will directly support OIE leadership in content strategy, digital analytics, and continuous process improvement to maximize outreach effectiveness.Key ResponsibilitiesDevelop, edit, and publish digital content for internal and external audiences.Support OIE leadership in shaping and executing content strategies to improve visibility and stakeholder engagement.Analyze web performance data and create PowerBI dashboards and reports to evaluate the effectiveness of digital communications.Identify opportunities for process improvements in digital publishing and analytics workflows.Collaborate with stakeholders to ensure consistent, accurate, and timely content publication.Track, evaluate, and report on digital engagement metrics to inform strategy and decision-making.Ensure compliance with agency standards for web content and analytics reporting.