Reference #: 6108493
AccuWeather Overview
AccuWeather is an industry leading global digital media company, and is recognized as the world's largest source of weather forecasts and warnings, reaching nearly 2 billion worldwide every day. Through various digital media platforms, AccuWeather has saved tens of thousands of lives, protected property and helped people prosper for over 50 years. Our unique global multi-platform capabilities and expansive research allow us to serve over 240 of the Fortune 500 companies, as well as thousands of business world-wide. Our talented staffis made up of industry recognized expertswith an entrepreneurial spirit and always at the forefront of new technologies and products. We are looking for anDirector of Advertising Sales for our Advertising Sales Department.
AccuWeather is seeking experienced Advertising Sales Executives across all territories to help build and sell advertising solutions to our key partners benefiting from our proven conversion driven and brand building solutions. You'll contribute to a high-caliber team in a business that is experiencing rapid and dramatic growth. We are looking for demonstrated performance in a constantly changing, ambiguous environment; and problem-solving leadership with limited oversight.This role will manage Holding Company agency relationships with a focus on the C-Suite, Agency Investment Leads, Brand Teams, Buying Teams, Programmatic Buying Arms and Data Analytics & Strategy Teams. In partnership with upper management, this role will develop a strategy specific to assigned holding companies, while driving AccuWeather's data, measurement, media, and analytics revenue. This position requires extensive knowledge of the changing agency & media landscape, the drive to develop industry-transforming strategies and the ability to build relationships with senior agency management. The ideal candidate has media agency planning experience, a deep knowledge of measurement & analytics used to evaluate performance, and a proven ability to influence multiple levels of an organization.
Looking to hiring multiple individuals with experience selling in Los Angeles, Pacific Northwest, Midwest and/or the Northeast territory.Who You Are
You are a creative thinker who is constantly thinking outside the box.
You are a team player
You are driven and have a track record of success in sales.
You excel at working under the pressure of deadlines in a fast-paced environment.
Responsibilities
Build AccuWeather's annual and quarterly Strategic Plan for assigned agencies, including analysis of Agency revenue
Oversee bottom-up quota setting across markets and ensure functional 'voice of the agency' input is comprehended prior to final AOP
Build and elevate relationships at the highest levels within the assigned agencies, C-Suite, Senior Agency Influencers to continuously uncover strategic opportunities to drive AccuWeather revenue on a global, regional, and local level
Identify and lead the development of joint business projects and/or beta opportunities with assigned agencies
Serve as internal voice of the agency customer to help shape product and marketing roadmaps
Agency account management including, but not limited to: maintaining contact lists, establishing meeting cadence with (internal and external) key stakeholders, seeking out new relationships/contacts, developing quarterly business reviews, organizing and coordinating agency education initiatives (cross discipline agency days and/or training sessions), fulfilling ad hoc agency request and breaking down obstacles
Contribute to AccuWeather's tentpole senior-level engagements and activations (i.e CES, Cannes) with assigned agencies
Partner with Global Accounts and National sales teams to contribute to and uncover category and client-level opportunities globally and regionally at both the Agency and Brand level
Collaborate with a number of internal specialists (i.e. data, platform, measurement, medi , analytics) as needed to meet revenue requirements and to continuously identify relevant opportunities for your agencies
Strong Internal communication (written and verbal), ensuring Sales, Sales/Revenue Operations, Marketing, Product and other department leaders are well informed
Develop and negotiate trading agreements at an agency holding company level
Be a trusted thought leader to both external stakeholders and investment teams by leading consistent agency education initiatives and events
Operate at the 'tip of the spear', immersing in industry shifts (in-housing, rise of independent agencies and consultancies etc) and competitive offerings, to bring an 'outside-in' perspective, framing new sales initiatives and recommendations
Demonstrate thought leadership in the industry; act as an ambassador and spokesperson for AccuWeather in the agency community.
Develop network of strong relationships with key search and media industry influencers, customers and partners.
Identify, grow and retain the best and brightest talent, while fostering an open, diverse and inclusive culture
Qualifications
BA/BS degree required
3+ years digital ad sales experience a focus on media, lower-funnel conversion strategies, data and analytics
Demonstrated ability to think strategically about a particular industry and/or product set.
Comfortable with presenting to clients and agencies-in both small or large groups
Familiarity with agency holding companies and strong relationships across the agency landscape
Ability to partner within cross-functional teams
Ability to consult and bring ideas to the table
Strong teamwork and collaboration skills
Ability to build internal networks to accomplish goals through collaboration with resources across teams
Strong writing and copy-editing skills
A self-starter who takes initiative and is action oriented
Can balance the need for quick turnaround with longer-term strategic efforts
Is flexible and can deal effectively with changes in priorities or ambiguity
Is driven and solution-oriented and can overcome obstacles to drive projects through completion
Comfortable with a fast-paced, always-on, start-up environment
Strong belief in AccuWeather's vision and goalsPreferred Qualifications
Demonstrated Marketing Automation and Programmatic Advertising expertise
Exhibits a high level of competency in oral and written communication skills
Demonstrated expertise in building relationships with senior agency decision makers.Pay Transparency: AccuWeather offers a competitive salary commensurate to experience in the range of 120-125k base + commissionsMore About AccuWeatherAccuWeather's innovation-first promise has led to the development of many award-winning and propriety features that are available free to the public, including AccuWeatherMinuteCast Minute by Minute forecasts with Superior Accuracy , the exclusive AccuWeather RealFeel Temperature, andAccuWeather RealImpact Scale for Hurricanes, among many other revolutionary products for the greater safety, convenience, and comfort of our users. Further, AccuWeather serves more than half of the Fortune 500 and thousands of other businesses in the U.S. and globally.Dr. Joel N. Myers, Founder and Chief Executive Officer, established AccuWeather in 1962 and is considered the "father of modern commercial meteorology." Dr. Myers, a leading creative thinker and visionary, has been named "the most accurate man in weather" byThe New York Timesand one of the top entrepreneurs in American history byEntrepreneur's Encyclopedia of Entrepr