Vacancy caducado!
Job Summary:
To develop and manage Royal Automotive’s brands through the use of all elements of the marketing mix. Responsible for the preparation and execution of the annual marketing strategy and plans, and the management of agreed budgets. The leadership of the marketing communications team. Development of a long-term Automotive Marketing strategy to build strong brand awareness and consideration across all brands and products.
Job Responsibilities:
Establish strategic marketing plans to achieve objectives for services and upcoming sales.
Develop and execute marketing strategies to meet goals and objectives outlined by management
Analyze marketing programs/vendors and adjust strategy and tactics as necessary to increase effectiveness.
Plan and conduct market research to identify opportunities for increased sales.
Manage website and social media content.
Manage the development, production, and distribution of promotional and collateral materials in collaboration with the Sales Manager to support sales programs.
Plan and oversee the execution of promotional activities including print, social media, direct mail, and advertisement.
Maintain customer databases and approve the use of internal and external mailing lists.
Manage the marketing budget.
Communicate with outside advertising agencies on ongoing campaigns.
Manage all external and internal communications for the company.
Develop ongoing liaisons with key market personnel and other organizations to ensure that significant developments in the field are identified and monitored.
Ensure that the systems & tools are in place whereby all Sales and Marketing staff including sales representatives are familiar with marketing programs, support services, and promotional programs.
Organize and direct marketing and strategy meetings on a regular basis whereby the strategy and promotion programs are reviewed.
Requirements:
Minimum of 1-year experience.
Automotive Industry Experience is highly desirable.
Branding or Product marketing skills.
Strong leadership and team management skills.
Attention to detail.
Excellent written and verbal communication skills.
Vacancy caducado!