Job Details

ID #54133891
Estado Massachusetts
Ciudad Newton
Tipo de trabajo Full-time
Fuente CyberArk
Showed 2025-07-08
Fecha 2025-07-08
Fecha tope 2025-09-06
Categoría Etcétera
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Director, Content & Editorial Strategy

Massachusetts, Newton
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We're looking for a Director, Content and Editorial Strategy — a visionary content leader who can elevate our brand through editorial leadership, world-class storytelling, breakthrough copywriting, and scalable content systems.As part of the Brand Experience team, you’ll lead a small but high-impact team responsible for editorial direction, thought leadership, brand copy and bringing our narrative strategy to life across the full content ecosystem. From sharp campaign headlines to long-form storytelling, your team will drive content that builds brand credibility, influences audiences and deepens engagement. As a player-coach, you’ll roll up your sleeves and take the pen when needed — shaping the work just as much as the vision behind it. This includes content across short-form editorial, blog, video, and emerging formats like interactive content.You’ll collaborate across the organization — partnering with marketing, sales, and customer success and tap into a trusted network of writers and contributors across marketing to extend your team’s reach.This role is not about managing content production day-to-day. It’s about owning the content vision — setting the tone for how we tell our story across every audience, channel, and stage of the journey (from ad copy to thought leadership). You’ll bring a strong POV on brand and voice, an instinct for editorial quality, and the operational chops to scale a high-performing global content team. Just as critically, you’ll lead the development of a strategic editorial plan — identifying the themes, topics, and formats that resonate most with our audiences at every step of the buyer journey and aligning content efforts to business priorities.You embrace AI as a vital, integrated member of the content team not just a tool, but a creative partner. You know how to blend human creativity with AI-powered systems to drive both craft and efficiency at scale, without compromising voice, originality, or strategic intent.Key ResponsibilitiesSet and evolve the global content strategy, ensuring alignment with brand, growth, product, and executive communications.Own the content strategy — shaping how we communicate what we do and why it matters across the full buyer journey.Build, maintain, and socialize a comprehensive editorial calendar to ensure alignment, transparency, and timely delivery across teams and markets.Lead and mentor a multidisciplinary content team, including brand copy, editorial, and thought leadership functions.Guide the integration of AI in content operations, ensuring the right balance between efficiency and creative integrity.Build and manage editorial systems, content governance frameworks, and standards that support consistency at scale.Partner closely with brand, product marketing, and comms to align messaging across regions, personas, and campaigns.Collaborate closely with creative teams to bring content to life visually — ensuring alignment between narrative intent, storytelling goals, and design execution across all touchpoints.Translate high-level strategy into actionable content programs that drive awareness, consideration, and engagement.Elevate and enhance global thought leadership, helping the business show up as an insightful, forward-thinking voice in the market across channels including blog, podcast, research, and external publications.Partner with web, design, and SEO teams to uplevel our blog and create a world-class content experience that drives traffic, engagement, and brand authority.Champion a strong, clear, differentiated brand voice that resonates across audiences and cultures.Measure content performance, and continuously optimize for reach, relevance, and impact.#LI-CT1

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