Segmentation Analyst

Start the new year off with a new opportunity! The Indiana University Foundation is seeking a Segmentation Analyst to drive smarter audience engagement and fundraising strategy across its Annual Giving initiatives.In this role, you will help develop and refine audience segments to optimize donor outreach and engagement. You will collaborate with key stakeholders like our Crimson Service Center (CSC) analysts, IU partners, and internal marketing teams, to align audience strategy with campaign objectives. A core responsibility of this role is to interpret audience data, identify new opportunities, and help shape messaging, cadence, and engagement journeys over the course of the year.Success in this role means being a storyteller who can translate audience insights into compelling narratives and strategic recommendations. You’ll be part of a highly collaborative team that thrives on brainstorming, sharing ideas, and co-creating innovative ways to deepen donor relationships. If you love connecting the dots, shaping strategy, and bringing data to life in a way that drives action, we encourage you to apply.