The Supervisor, Personalized Value & Digital Strategy is responsible for partnering with US Marketing in analyzing and executing Personalized (Segmented) Offers.  In addition, Supervisor, Personalized Offers & Digital Strategy builds the business case and performs the post analysis, partnering closely with US Marketing to sell-in the strategy and report on the business case and performance to US SLT and key O/O leadership groups.  Additionally, this role will provide analysis to support overall digital economics and providing the system proof points of the impact digital is having to the business and the ROI of digital. Primary ResponsibilitiesSupports overall Digital Economics including annual assessment of digital P&L and incremental cash flow impact as well as return on spendCalculates ROI for components of various digital offers and loyalty and recommends adjustments to offer strategy based on dataSupport Personalized Value MissionDigital Offers Engine support providing analysis and strategic support to the glidepath to personalized offers including business case and sell-in to Owner OperatorsProvides analysis to support Segmented Offers discounting recommendations (and business rules / guardrails) to align with the overall Revenue Growth Management goalsWorks with SIP & US Marketing Organizations on customer segmentation approach to set guardrails / goals for segmented offer strategy for each customer segmentStrategic thought partner of Digital BusinessTactic/initiative business case development and post reporting to Internal Leadership and Owner/Operator CommitteesPartners with Global RGM Org on future state offer analysis/ROI with Digital Offers Engine (including what level of granularity will be available to O/O’s)Provides continued support to various key Digitally-focused Owner/Operator Committees Benefits eligible: Yes
Bonus eligible: Yes
The expected salary range for this role is $87,050 - $108,810 / per year   
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.