PTV Substance Abuse Digital Marketing Program SpecialistPosting Begin Date: 2024/11/27Posting End Date: 2024/12/03Category: CommunicationsSub Category: Public RelationsWork Type: Full TimeLocation: Boise, ID, United StatesMinimum Salary: 24.27Maximum Salary: 27.70Pay Rate Type: HourlyDescriptionState of Idaho OpportunityPTV SUBSTANCE ABUSE DIGITAL MARKETING PROGRAM SPECIALIST Limited Service Appointment Applications will be accepted through 4:59 PM MST on the posting end date. Idaho Public Television (https://www.idahoptv.org/) (PTV) has an exciting and rare opportunity for an enthusiastic, dynamic, talented team member to join our communication team. If you have a high interest in broadcasting and television, technology, enthusiasm, love working within and exciting a team, and enjoy troubleshooting difficult problems, this PTV Substance Abuse Digital Marking Program Specialist is the job for you! ABOUT US Idaho Public Television is a PBS member station and Idaho’s only statewide educational broadcast network. We are a state agency under the Idaho State Board of Education. Our nonprofit arm, The Friends of Idaho Public Television, Inc., provides private support for our content and educational content efforts and allows us to produce award-winning long form documentaries, quality public affairs journalism, podcasts, and educational events. We harness the power of public media to encourage lifelong learning, connect our communities, and enrich the lives of all Idahoans. We Tell Idaho’s Stories. LIMITED-SERVICE APPOINTMENT This is a Limited-Service position, and lengths of appointments are determined by the availability of funds and/or related time frames . Appointments to a Limited-Service position have permanent classified status after successful completion of entrance probation and shall receive, no later than the date of hire, a written agreement describing the specifics of the Limited-Service appointment. EXAMPLES OF DUTIES 60% of the time the PTV Substance Abuse Digital Marking Program S pecialist must perform Program Coordination tasks that include :
Performs as a senior specialist; independently manage, control, and monitor a wide range of diverse, advanced financial functions as a lead financial professional.
Use their seasoned professional background to help develop budgets, develop, and maintain accounting systems, prepare complex financial documents, and handle difficult or sensitive financial matters. Implement financial - related systems.
Incumbents apply strong background in information technology to analyze, research, and maintain financial data, develop financial documents, and resolve problems.
Contact individuals inside and outside the agency to explain actions and conclusions, respond to inquiries, or resolve sensitive and complex problems can vary.
Ensure financial documents comply with laws, policies, standards, and regulations and with accepted accounting principles and practices.
Supervise the preparation of or prepare and explain documents of findings and conclusions. Perform complex accounting, auditing and budget reviews and analysis.
May audit financial data. Participate in developing policies and procedures for financial reporting systems and conducting research. Audit and post all cash receipts and expenditures.
30% of the time the PTV Substance Abuse Digital Marking Program S pecialist must perform Content Design and Management that includes :
Design and implement social media strategy to align with Millennium Fund projects and Idaho Public Television goals using programs like Adobe Premiere, Adobe Photoshop, Adobe After Effects, Adobe Illustrator, and more.
Generate, edit, publish, and share content that is customized to garner increased engagement and is useful for audiences on various social media platforms.
Communicate with followers, respond to queries in a timely manner.
Advise Executive Producer on social media trends and make recommendations for social media engagement.
Manages and maintains the monitoring of social media analytics to ensure active engagement and results.
Participate in projects by preparing media and digital content for all releases, brochures, posters, newsletters, promotions, and other materials.
10% of the time the PTV Substance Abuse Digital Marking Program S pecialist must perform Digital Advertising Strategy and Implementation that includes:
Utilize the Feathr platform to coordinate digital advertising campaigns and sponsored posts for Idaho Public Television.
Create strategy and implement best performing campaign types to increase engagement and achieve requested KPIs.
Ensure all creative content meets requirements for most effective performance.
Monitor analytics and create reports for digital campaign performance.
Act as a liaison between Idaho Public Television and Feathr for on-going implementation and needs.
Other related duties as assigned.
MINIMUM QUALIFICATIONS
Considerable knowledge of program coordination, fiscal management , content creation, or digital marketing. Typically gained by 1-2 or more years of work experience performing these tasks.
Considerable knowledge of marketing and communication practices or related field. Typically gained by 1-2 or more years of work experience performing these tasks.
Proven ability to manage budgets, prepare financial documents, and ensure compliance with regulations and accounting standards. Typically gained by 1-2 or more years of work experience performing these tasks.
Strong problem-solving skills to resolve complex financial or operational issues. Typically gained by 1-2 or more years of work experience performing this task.
Experience communicating with stakeholders to explain actions and address inquiries. Typically gained by 1-2 or more years of work experience performing this task.
Proficiency in creating and managing engaging content across social media platforms using tools like Adobe Premiere, Photoshop, and Illustrator. Typically gained by 1-2 or more years of work experience performing these tasks on social media platforms.
Ability to analyze social media trends and metrics to guide strategy and engagement. Typically gained by 1-2 or more years of work experience performing this task.
Experience coordinating and implementing digital advertising campaigns, including monitoring performance and optimizing content for KPIs. Typically gained by 1-2 or more years of work experience performing these tasks .
Familiarity with tools like Feathr or similar platforms. Typically gained by 1-2 or more years of work experience working on this or similar programs.
PREFERRED QUALIFICATIONS
Bachelor of Business Administration, Marketing, Communications, or a related field . The equivalent of at least 5 years of work experience may be considered in place of a degree .
Strong problem-solving skills and the ability to handle sensitive matters with discretion.
Proven ability to work collaboratively across teams while managing multiple priorities effectively.
Excellent written and verbal communication skills.
HOW TO APPLY
After carefully reviewing this announcement and filling out the associated application, please attach and submit a resume relevant to this position that shows you meet the jobs minimum and if applicable preferred qualifications.
BENEFITS
This limited-service position includes a comprehensive benefits package:
Excellent medical, dental, and vision health plans
Nationally recognized PERSI retirement benefits
Paid sickness and vacation leave accrual upon hire
Parental leave
11 paid holidays annually
A healthy work-life balance
Career growth and professional development opportunities
Tuition Reduction and College Credit Benefits are available as we are an agency operating under the State Board of Education
For additional information related to benefits and/or State programs visit: https://dhr.idaho.gov/StateEmployees/Benefits.html (https://dhr.idaho.gov/StateEmployees/Benefits.html.%22%20/t%20%22blank)
EEO/ADA/VETERAN
The State of Idaho is committed to providing equal employment opportunities and prohibit discrimination against qualified individuals based on their status as protected veterans or individuals with disabilities and prohibit discrimination against all individuals based on their race, color, religion, political affiliation or belief, sex, national origin, genetics, or any other status protected under applicable federal, state, or local laws.
The State of Idaho is committed to access and reasonable accommodation for individuals with disabilities, auxiliary aids and services are available upon request. If you require accommodation at any step in our recruitment process, you are encouraged to contact (208) 334-2263 (TTY/TTD: 711), or email[emailprotected].
Preference may be given to veterans who qualify under state and federal laws and regulations.
AGENCY CONTACT
Thank you for your interest in employment with Idaho Public Television! If you have questions about this position, please contact us at [emailprotected] (http://michelle.curry@idahoptv.org/) .