Associate Manager, UNO Global Brand Marketing - Games (Product Marketing)

The Opportunity: The Associate Manager, Games will be working on the Global Brand Team to deliver product marketing strategies that will effectively engage and maximize an adult-targeted consumer base. Working alongside the Manager, Games, multi-disciplinary cross-functional colleagues across the company, and external stakeholders, the Global Associate Marketing Manager will drive product development, while ensuring that the brand has exceptional marketing support—creating unique and strategic assets and product marketing campaigns that can be maximized at retail and on ecommerce.What Your Impact Will Be: Ensure all product marketing projects are supported by business strategy, objectives and insightsSupport communications with regional commercial marketing teams, which include:Updating regional marketing teams and lines of business regularly to ensure needs are being metSupport development of global marketing campaigns for execution at a local levelWork closely with the Product Design, Packaging, Development teams to bring innovative and compelling toys to market on time and on budget backed by Consumer InsightsCollaborate with Manager, Games in gaining buy-in for global product strategies at all levels, as well as executional commitment from internal partners to activate across key markets and key lines of businessPresent product lines and strategy to key internal and external stakeholders to ensure alignmentPrepare for and deliver presentations that convey a strategic message to large audiences, presenting with confidence to drive brand strategy and productsBrief and develop marketing assetsMonitor key trends, brands and competitors’ performance in all marketsLead global business reporting and analysisWork with other Mattel Global Brand teams to share plans and ‘best practices’Act as point of contact for brand inquiries and dissemination of brand information and assets