Vacancy caducado!
Altra Federal Credit Union is hiring a Full Time Digital Marketing Specialist to develop, implement, track and optimize Altras marketing efforts across all digital channels. This position will also involve the development of finished digital media projects which educate and/or engage Altra members through social media channels and Altras website.
Duties include, but are not limited to:
Developing and managing digital marketing campaigns including measurement and reporting performance.
Assist with the social media strategy and implementation, utilizing a range of techniques including paid searches, SEO, targeted social media campaigns, etc.
Write copy or assist development of content for web/interactive projects and social media.
Design and distribute Altra email campaign to membership base as needed and assist with the email marketing strategy and implementation.
Evaluate Altras member segments, customer research, market conditions and competitor data to assist in targeting.
Create web banners and videos for digital and traditional marketing An Associates degree in Marketing or related digital media field is required; Bachelors degree is preferred. A minimum of three (3) years of experience in digital media marketing required, with one (1) year of digital marketing recommended. Demonstrable experience leading and managing SEO/SEM/Google Ads, marketing database, email, social media and/or display advertising campaigns. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate. Must have a solid knowledge of website analytic tools, working knowledge of ad serving tools, certified in setting up and optimizing Google Ad campaigns and have experience in photography and video production.Â
The Digital Marketing Specialist position is 40 hours a week, Monday through Friday; department hours are 8:00 a.m. to 5:00 p.m., and there is some flexibility within those hours based on the need of the department. Digital Marketing Specialists will need to be available as part of team monitoring of social media 24/7.
Helping you build your best life!Â
Altra is a federally insured financial institution that offers a full range of financial services, from personal and business to lending and investments. Chartered in 1931, Altra is a not-for-profit, member-owned financial cooperative serving members in all 50 states and around the globe. We are also deeply committed to giving back to the communities we serve.Â
We offer exciting growth opportunities to those who strive to learn and show eagerness to take on new challenges. Working for Altra not only creates job stability, but it means working for a company that exemplifies an innovative culture and encourages forward thinking. For all of us who work here, it's the chance to share important moments and make a real difference in our members' lives.
Altra is a Great Place to Work® certified organization; we support diversity in the workplace and an Equal Opportunity Employer; bilingual abilities are a plus.
Experience
Required
An Associates degree in Marketing or related digital media field is required; Bachelors degree is preferred.
A minimum of three (3) years of experience in digital media marketing required, with one (1) year of digital marketing recommended.
Demonstrable experience leading and managing SEO/SEM/Google Ads, marketing database, email, social media and/or display advertising campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Must have a solid knowledge of website analytic tools, working knowledge of ad serving tools, certified in setting up and optimizing Google Ad campaigns and have experience in photography and video production. Education
Required
Associates or better in Marketing or related field
Preferred
Bachelors or better in Marketing or related field Skills
Required
Microsoft Office Applications
Adobe After Effects
Adobe Audition
Adobe Illustrator
Adobe Photoshop
Adobe Premiere Pro
Communication - Written
Communication - Verbal
Attention to Detail
Teamwork
Organizing
Friendly
Creative
Vacancy caducado!