Content Strategist

This position is located in Yakima, Washington. We are interested in all qualified candidates, including those outside the area who are open to relocating to the Yakima Valley. Relocation allowance is available.

Are you an experienced communications professional who wants to develop external communications strategies for a diverse non-profit community health organization, doing important work that impacts medically-underserved populations? Are you an independent and creative thinker who also loves to collaborate to seek input and perspective from others? Do you have a bachelor's degree in Marketing, Communications, or similar field? Do you have at least 5 years of copy-writing experience in advertising, social media, long-form content, and messaging? And do you have 2 or more years of supervisory experience in a communications/marketing environment? If you answered Yes to these questions, then we have an awesome opportunity for you.

The Content Strategist develops and manages content strategies based on the business objectives of Yakima Valley Farm Workers Clinic. This role defines and maintains the brand voice and messaging. The Content Strategist partners with members of the External Affairs team to thoughtfully craft content that speaks with a patient-centered point of view.

What We're Looking For

An experienced communications professional capable of leading all external communication.

A stellar communicator, capable of tailoring messages to reach specific audiences.

Excellent copy writing and copy editing skills and experience.

Strong project management skills and the ability to execute multiple vertical and horizontal initiatives concurrently.

A leader with the ability to manage a team effectively and deliver projects in a timely manner.

Ability to make connections and demonstrate deep level thinking.

Experience leading a team in written story-telling on social media and websites.

Proven experience working in an agile development environment and defining/delivering successful products to market.

Someone who is self-directed but also collaborative, seeking to gain perspective and input from others, and includes others in communications strategy conversations.

Someone who is excited about problem-solving, identifying challenges, and looking for ways to tackle them.

Creativity, passion and, attention to detail.

Passionate/outgoing personality; able to create a sense of excitement for your products.

What You'll Do

Create a unified message and voice for 35 different brands.

Lead the planning, development, and management of content and develop communications strategies based on the objectives of the organization.

Manage the development and implementation of content strategy across an array of channels and locations.

Responsible for the concept, creation and implementation of marketing, long-form, short-form, earned media, and social media content.

Direct content strategy, including overseeing the creation of agency-wide talking points, scripts, messaging guides, and languages standards for services lines, programs and ancillary issues that is both effective and culturally appropriate for all communities we serve.

Act as the lead copy editor for all content created by the External Affairs team; lead communications team in identifying opportunities for growth, building brands, and improving the existing brand portfolio.

Ensure the content of owned and paid media platforms conforms with patient/client expectations, organizational business development needs, and YVFWC brand standards.

Collaborate with departments and leadership to uncover insights and strategies to develop and implement marketing and branding strategies.

Assign work and delegate tasks that can be adequately accomplished by other staff, and provide direction and guidance to develop staff.

What We Offer

Rewarding work with competitive pay.

Relocation allowance.

Best-in-class benefits package including 100% employer-paid health insurance for employees: Medical, Dental, Vision, Rx, and 24/7 telemedicine; profit sharing, 403(b) retirement plan, generous paid time off +paid holidays, and more.

Minimum Qualifications

Bachelor's degree or higher in Marketing, Communications, Advertising, or similar field.

5 or more years of work experience in copywriting in a marketing, communications, advertising, or similar field.

At least 2 years of leadership/supervisory experience in a Marketing/Communications role.

About YVFWCWe serve more than 166,000 patients across 25 medical clinics, 14 dental clinics, 10 pharmacies, and 64 program sites in Washington State and Oregon. We are Level 3 Certified as a Patient-Centered Medical Home (PCMH). With integrated services including medical, dental, pharmacy, orthodontia, primary care nutritional counseling, autism screening, and primary care behavioral health, YVFWC's patient-centered model of care offers patients the full spectrum of care and shelter assistance, energy assistance, weatherization, HIV and AIDS counseling and testing, home visits, and four mobile medical/dental clinics.About Yakima, Washington

Yakima is a community of about 100,000 located in the heart of Washington state. We enjoy over 300 days of sun each year and four distinct seasons allowing us to enjoy all the great outdoors have to offer. The community benefits from a robust job market, strong growth industries, and a stable housing market. Surrounded by agriculture, we get to enjoy an endless supply of fresh fruits and vegetables. The average commute time in Yakima is 17 minutes, giving you more time to enjoy life and less time in your car. We are located just 2.5 hours from Seattle and 3 hours from Portland.The Pacific Northwest

Working at Farm Workers Clinic means living in the beautiful Pacific Northwest. You will have the opportunity enjoy spectacular wilderness areas, scenic ocean beaches and crystal-clear lakes and rivers. Because of the Cascade mountain range, the Northwest has two distinct climates: The west side is lush and green. Eastern Washington and Oregon, shielded from the rain-filled clouds by the high mountains, tend to be sunny and arid. The two climates enable farms and orchards to produce a bounty of different fruits, berries and vegetables. And with 22 appellations, Washington and Oregon are also celebrated for their world-class wines.

Working at YVFWCWorking in our organization means being the passionate champion for those who have no voice. It means having the opportunity to work with underserved populations and with peers committed to the same work.At Farm Workers Clinic:We will consistently trust one another to work for the common good.

We will foster integrity by demonstrating ethical behavior and insisting on doing what we say we will do.

We will demonstrate transparency by being candid and truthful no matter the risk.

We will create partnerships to strengthen ourselves and our community.

We will fight for just treatment for all individuals.

We will let joy in.

We have the courage to be an agent of change and refuse anything short of excellence.

Our mission celebrates diversity. We are committed to equal opportunity employment.Apply HerePI119448386