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The Customer Experience Research & Intelligence team is responsible for developing and executing strategic customer research that identifies meaningful insights and drives actionable results across Pfizer.The Customer Experience (CX) Research & Governance Lead is a critical leader on the Customer Experience Research & Intelligence team, responsible for partnering with the Global Customer Experience Team, Global Analytics, Insights & Business Intelligence (AIBI) in their efforts to design and implement effective customer centric strategies to drive business growth across core markets: This role will:
Drive necessary change to enable customer-centric marketing throughout Pfizer, specifically leading the development of customer analytics solutions in partnership with AIBI
Serve as a key thought leader on data driven marketing and customer insight generation
Lead the development of customer-centric analytics and insight development capabilities for Pfizer colleagues
Possess extremely strong leadership, communication, and project management skills
This role is dynamic, fast-paced, highly collaborative, and covers a broad range of strategic topics that are critical to our business. You will join colleagues worldwide that are constantly supporting business transformation through the lens of customer experience engineering and improvement.ROLE RESPONSIBILITIES
Serve as a primary customer experience analytics change agent and strategic thought-partner across Pfizer Biopharma and Digital
Lead the identification of solutions needed to drive customer demand generation, brand building, and loyalty strategies utilizing a variety of analytic capabilities (e.g., segmentation, driver and path modeling, mix modeling, attribution modeling, forecasting, predictive modeling, content effectiveness, etc.), systematic assessment of global customer and business drivers, and optimal integrated data management
Partner with AIBI to understand and leverage breadth of capabilities to ensure optimal delivery of new solutions and services within the Experience & Design team
Translate customer insights into global and market-specific opportunities in close partnership the Global Customer Experience & Insights team
Stay abreast of best-in-class approaches in customer analytics, analytic platforms and techniques, including research methodologies, social science concepts, data mining, predictive modeling, etc.
Co-create the development of a global playbook that allows all markets to understand CX methodologies and frameworks and how such tools can be applied to local teams
BASIC QUALIFICATIONS
Bachelor's degree required
12+ years of work experience in pharma, CPG or consulting, with 5+ years in digital analytics space preferred
Experience with visualization software
Demonstrated ability to drive change, implement new concepts/ideas, and deliver in ambiguous environments
Demonstrated experience leading initiatives in a heavily matrixed and global environment
Strong relationship-building, influencing and collaboration skills
Demonstrated ability to quickly establish credibility with stakeholders
Proven ability to lead and manage multiple projects involving a variety of complex analytic techniques
Outstanding business acumen and strategic thinking skills
Strong facilitation and presentation skills
D emonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
PREFERRED QUALIFICATIONS
Graduate degree in business, marketing, or data analytics preferred
Expertise with pharmaceutical data a plus
NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS
Some international travel may be required
EEO & Employment EligibilityPfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer.Sunshine ActPfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider's name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.Other Job Details:
Last Date to Apply for Job: December 1, 2019
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Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.Marketing and Market Research
Vacancy caducado!