Works in collaboration with sales teams to set and adjust prices based on statistical models and customer psychology. Analyzes competitor pricing, assesses market share and margins, and tracks customer engagement to gain a complete picture of effective pricing strategies for product offerings and determine ideal target prices. Breaks down pricing structures and sales funnels of comparable competitor products and services to identify specific strategies used in developing pricing models. Presents analytical findings and recommendations to executives, marketing teams, and sales personnel to develop actionable strategies, tools, and techniques that drive sales and enhance marketing efforts.
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