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About UsWe are a global company of thinkers, designers, and doers. Freeman partners with our clients to build a connection with their customers by creating brand experiences that are seamless, innovative, and immersive. From strategy, creative, and digital to logistics and event technology, our teams place the client at the center, helping them connect to people in meaningful and personal ways. What makes us unique is our collaborative culture, intuitive knowledge, global perspective, and personalized approach developed from our 90-year legacy as an industry leader. Freeman connects people to a universe of opportunities that create a spark, build understanding, and inspire action.SummaryThe Digital Engagement Product Manager will partner closely with the Director of Digital Product Management and will focus on overseeing Freeman’s engagement on virtual event products. This role will have the opportunity to work on impactful projects which will include both business strategy and product feature development. The Digital Engagement Product Manager’s responsibilities may encompass anything from working on responsive website, mobile web, user experience and 3rd party engagement partnerships.Essential Duties & Responsibilities
Ensures close communication with Director of Digital Product Management as well as product leadership across the global digital team
Ensures a 360° approach to identifying and defining customer needs, and then delivering product solutions
Conducts competitive analysis, business case development, pricing analysis, buy/build/partner analysis, go-to-market strategy, and leverages feedback mechanisms to foster a collaborative environment while driving fast win/fail behaviors
Drives cross-functional collaboration with stakeholders, customers, and team members to define and deliver results
Focuses on achieving common goals, leading discussions, and getting information from people to generate ideas, concepts and solutions
Responsible for providing outside industry and global best practices for strategy and data and enabling Freeman to dramatically improve value creation from live and virtual marketing experiences
Works with Freeman strategy teams and Freeman design, marketing, and creative teams across divisions; works closely with the development teams to advance the engagement for customers.
Creates and maintains product roadmaps, customer personas, customer journey maps, process flows, and other articles used to communicate product value; works closely with product marketing to develop articles for the go-to-market implementation
Performs at a high level of visibility within the organization and with clients
Drives to excellence by combining strategy and data-design practices into a Freeman discipline that enhances the rigor, insights, and learning that are the foundation of the enterprise as a design-thinking organization
Allows the Company to access an untapped opportunity to leverage the exhibition and live experience medium into a highly valuable, data-driven, and engaging platform
Partners with various business and technical resources to execute and deliver on projects, on time and within budget
Identifies and defines product vision along with meaningful product goals, objectives, and KPI’s for digital products and services
Engages clients in defining new metrics of success that unlock greater value from investing in the live and virtual medium and gaining exhibitor ROI through community engagement.
Establishes strong relationships with third party partnerships, and leads the research and selection of preferred partners by completing partner selection analysis, contract negotiation, and contract management
Actively involved in application development daily stand-ups, user story grooming, release planning, release milestones, release acceptance testing, and sustains gathering feedback from users
Provides ongoing tracking and analysis of external customer needs; helps prioritize those needs into specific minimum viable products, minimum viable features, and Agile user stories
Monitors and tracks market trends regarding current features and future digital product innovations
Maintains an understanding of the economics of Freeman products and services to maximize profitability
Owns relationships with key customers, preferred partners, product stakeholders, and cross-functional teams including application development, sales, sales support, operations, marketing, and legal to maximize opportunities and drive growth
Proactively problem solves and recommends options to ensure success of projects
Assists in product prioritization and enhancement backlog grooming
Education & Experience
Bachelor's degree preferred or equivalent experience in product management
Four (4) or more years of experience performing similar duties
Demonstrated record of digital project execution from conception thru implementation
Knowledge of the agile project management process
Experience in the live and virtual events market
Diversity CommitmentAt Freeman, our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our customers and our communities around the world can reach their goals and connect with each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status and other characteristic protected by federal, state or local laws.
Vacancy caducado!